The agri-food sector is undergoing a significant transformation, driven by technological innovation, sustainability, and changing consumer habits. In this dynamic context, executive and managerial profiles must evolve to effectively lead companies toward success.
Emerging Trends and Leadership Implications
Events such as TUTTOFOOD Milan 2025 have highlighted the importance of key themes like sustainability, innovation, and internationalization. In particular, it became clear that growth depends on highly innovative products, more sustainable processes, and expansion into increasingly competitive international markets.
These trends directly influence the skills required of those who lead companies.
Key Competencies for Leaders in the Sector
1. Systemic Thinking and a Sustainability Mindset Integrating sustainable practices into business strategies is crucial. Leaders must be able to assess environmental, social, and regulatory impacts and translate them into actionable decisions.
2. Ability to Drive Innovation Fostering the adoption of digital technologies, promoting cross-functional teams, and leveraging pilot projects are essential competencies to remain competitive.
3. Intercultural Leadership and International Expansion With exports serving as a primary driver of growth, managerial leadership must be capable of operating in multicultural environments and managing global supply chains.
4. Agile Management and Data-Driven Thinking Using data for demand forecasting, inventory management, and predictive marketing is now essential. Soft skills such as adaptability and critical thinking complement a strong data-driven culture.
5. Employer Branding and Talent Development Attracting and retaining talent requires the ability to create inclusive, appealing work environments while maximizing the potential of internal teams.
The Role of the Head Hunter in This New Landscape
In this evolving scenario, the role of the head hunter is key to identifying and attracting talent with the necessary strategic competencies. Our mission is to support companies in selecting leaders capable of driving innovation, promoting sustainability, and successfully navigating global market challenges.
Since, as mentioned, the food & beverage sector is constantly evolving, companies must adapt quickly to remain competitive. Identifying and integrating the right skills will be crucial to addressing future challenges and seizing the opportunities offered by the market.
Why Internal Promotions Aren’t Always Enough for Executive Roles
For many organizations, promoting from within feels like the safest path when filling a senior leadership role. Internal promotions signal stability, reward loyalty, and preserve institutional knowledge. These are meaningful advantages. But when it comes to executive search versus internal promotion, relying only on internal talent can limit the organization's ability to adapt, innovate, and compete in rapidly changing markets. As a global executive search firm, Consea Group hears the same assumption from clients: “We believe someone internally can grow into this role.” Internal mobility should absolutely be part of a healthy talent strategy. However, it is not always the right solution, especially during periods of transformation. Understanding the limits of internal-only promotions is the first step toward building a future-ready leadership team. Organizations that complement internal development with strategic external headhunting consistently achieve stronger outcomes at the executive level.
The Value and the Limitations of Internal Promotions
Internal promotions offer several advantages: Continuity and cultural fit. Internal leaders already understand the business, the team dynamic, and the operational context.
Motivation and retention. Demonstrating upward mobility boosts morale and keeps high-potential talent engaged.
Cost efficiency. Onboarding is faster and the initial investment may be lower than an external search. However, when organizations depend too heavily on internal hiring for C-suite and executive roles, gaps often emerge that an internal promotion strategy alone cannot fill.
1. Limited diversity of thought
People who have spent years within the same organization often share the same assumptions and habits. For companies looking to pivot or innovate, this can reinforce old patterns instead of challenging them.
2. Skill gaps at the senior level
Leadership requirements evolve quickly. For critical positions such as Chief Transformation Officer, Chief Digital Officer, or VP of Global Supply Chain, internal successors may not yet have the experience needed to succeed.
3. Lack of fresh market perspective
Executives promoted from within may have limited exposure to new business models, global competitors, or best-in-class industry practices. Internal leaders are essential for succession planning, but they should not be the only option.
Why Transformational Moments Often Require External Talent
When companies go through periods of significant change, internal continuity may not be enough. Consea's experience across complex, innovation-driven industries such as food and beverage, advanced manufacturing, and broader industrial sectors shows a consistent trend. Transformational challenges often require external executive leadership.
Digitalization and technology shifts
Businesses that are modernizing their operations or expanding digital capabilities often need leaders who have already delivered digital transformation elsewhere. Internal leaders may not have that experience.
Global expansion and new market entry
International growth requires executives with proven global leadership, cross-cultural management experience, and industry networks that may be outside the reach of internal candidates.
Restructuring and turnarounds
When the mandate is to reset strategy, streamline operations, or improve performance, external executives bring objectivity and fresh perspective. Internal candidates can struggle to bring this level of neutrality. This is where partnering with a specialized executive search and headhunting firm creates real value.
How Consea Uncovers Exceptional Leadership Talent
Consea Group's approach to executive search goes far beyond simple candidate matching. Our global network and structured headhunting methodology allow us to identify leaders who would never surface through internal channels or traditional recruitment.
1. Access to hidden and passive candidates
Many of the strongest C-suite leaders are not actively looking for a new role. Consea's targeted search approach uncovers these hidden profiles who can bring fresh vision and proven experience in transformation.
2. Strategic fit, not only cultural fit
We evaluate alignment with organizational culture and also assess a candidate's ability to challenge it when needed to support growth.
3. Industry-specific expertise
We understand what drives success in competitive and complex environments. Our specialization spans food-focused organizations and industrial companies , giving us a deep understanding of the leadership traits required for high-performance environments.
4. A balanced talent strategy
Our advisory approach helps clients design leadership structures that combine internal talent development with external leadership talent acquisition. This ensures the right leader is selected for the right moment.
Why the Best Leadership Strategies Combine Internal and External Talent
Internal mobility is important for long-term organizational health. External leadership is equally important for innovation and transformation. The most successful companies take a hybrid approach: Promote internal talent into roles where continuity matters
Use executive search partners when the organization needs new expertise or fresh perspective
Build proactive succession pipelines that compare internal potential with external benchmarks This balanced strategy creates stronger, more resilient, and more future-ready leadership teams.
Partner with Consea Group to Build the Leadership Your Business Needs Next
As organizations navigate shifting markets, evolving technologies, and global competition, the stakes for executive hiring continue to rise. Consea Group provides the executive search, headhunting, and leadership advisory expertise needed to help clients go beyond the limitations of internal-only promotion models. If your organization is ready to strengthen its leadership pipeline with a combination of internal development and strategic external recruitment, Consea is here to help uncover the talent that will shape your next stage of growth.
Let's shape the next chapter of your leadership team together.
Nei Teodoro | CEO, Acument Fontana Group | Latam - General Director
1. Looking back on your career, what has been the most important lesson you have learned that still influences the way you lead today?
Among the lessons I have consolidated throughout my journey, I would highlight adaptability to the constant changes in the business scenario, the organization, and the external environment. I believe the ability to deal with situations that are always in motion is fundamental for today’s leader.
2. The business environment has become increasingly complex and unpredictable. In your opinion, what characteristics will be essential for leaders who will succeed in the coming years?
The ability to adapt to change, a sense of urgency, a culture of continuous improvement across all areas of the organization, and above-average interpersonal skills.
3. Much is said about the transformations changing the business world — technology, Artificial Intelligence, new generations, and shifts in people’s expectations. In your view, which of these factors will have the greatest impact on leadership in the coming years, and why?
New generations are already bringing a new dynamic to organizations. Companies are no longer simply trying to shape new entrants to fit the existing model; instead, they are seeking to adapt the environment in order to continue attracting younger professionals and ensure the renewal of organizations.
4. Is there any belief about leadership that you held at the beginning of your career but that has completely changed today? What made you change your perspective?
The belief that the highest levels of organizations are inaccessible to lower levels. My way of dealing with different stakeholders within the organization allowed me to change my perspective on this, and also to see that the leaders I regard as references possess this ability.
5. To conclude, we would like to leave the final question completely open. Is there any topic related to leadership, management, people, or the future of organizations that you consider important and would like to share, but that we did not cover during this conversation?
I believe the future of organizations will involve the consolidation of companies that are most successful in their business models, resulting in groupings and mergers with smaller companies that have not successfully adapted to new times and contemporary challenges. Therefore, the ability to relate positively to the ecosystem and to people will create advantages for professionals who are on one side today and may be on the other side of the table, or the market, tomorrow.
Versão em português
1. Ao olhar para sua trajetória, qual foi o aprendizado mais importante da sua carreira que ainda influencia a forma como você lidera hoje?
Destaco dentre os aprendizados que consolidei em minha jornada a adaptabilidade às constantes mudanças de cenário do negócio, da organização e do ambiente externo. Acredito que a habilidade de lidar com situações sempre em movimento é fundamental para o líder de hoje.
2. O ambiente de negócios tem se tornado cada vez mais complexo e imprevisível. Na sua opinião, quais características serão indispensáveis para os líderes que terão sucesso nos próximos anos?
Capacidade de adaptar-se às mudanças, senso de urgência, cultura da melhoria contínua em todas as áreas da organização e relacionamento interpessoal acima da média.
3. Muito se fala sobre as transformações que estão mudando o mundo dos negócios — tecnologia, Inteligência Artificial, novas gerações e mudanças nas expectativas das pessoas. Na sua visão, qual desses fatores terá o maior impacto sobre a liderança nos próximos anos e por quê?
As novas gerações já estão trazendo uma nova dinâmica para as organizações, que já não procuram moldar os novos entrantes ao modelo existente, mas buscam adaptar o ambiente para continuar atraindo principalmente os mais jovens e garantir a renovação das organizações.
4. Existe alguma crença sobre liderança que você tinha no início da sua carreira e que hoje mudou completamente? O que fez você mudar de opinião?
A impressão de que os mais altos níveis da organização são inacessíveis aos níveis mais baixos. Minha maneira de lidar com os diferentes interlocutores dentro da organização me permitiu mudar de opinião em relação a isso e também visualizar que os líderes que tenho como referência possuem essa habilidade.
5. Para finalizar, gostaríamos de deixar a última pergunta totalmente aberta. Existe algum tema relacionado à liderança, gestão, pessoas ou ao futuro das organizações que você considera importante e que gostaria de compartilhar, mas que não abordamos durante esta conversa?
Acredito que o futuro das organizações será de consolidação das empresas mais bem-sucedidas em seus modelos de negócio, trazendo agrupamentos e fusões com empresas menores que não se adaptaram com sucesso aos novos tempos e desafios contemporâneos. Portanto, a capacidade de se relacionar com o ecossistema e pessoas de forma positiva trará vantagens para os profissionais que hoje estão de um lado e amanhã poderão estar do outro lado da mesa ou do mercado.
The Suitable Leader for a Manufacturing Organization in China
Client Snapshot
Industry: Industrial Electronics & Manufacturing
Location: North China
Assignment: General Manager
Service: Executive Search
Client: European multinational manufacturer of electronic components, battery chargers, and power management solutions. With more than 50 years of history, operations in 13 countries, over 1,700 employees worldwide, and annual revenues exceeding hundreds million of USD, our client is a trusted partner to global OEMs across the automotive, construction, agriculture, material handling, and commercial vehicle sectors. As part of a leadership transition, the company partnered with Consea to identify a new General Manager for its manufacturing operations in North China.
The Business Challenge
Replacing the General Manager of a strategic manufacturing facility required much more than filling a leadership vacancy. The successful executive would be responsible for ensuring operational continuity while driving future growth and strengthening the alignment between the Chinese organization and the Group's global strategy. Reporting directly to the Group CEO and Board of Directors in Europe, the General Manager would oversee all key business functions including production, supply chain, quality, finance, human resources, and business development, while leading a manufacturing site of more than 100 employees and collaborating with the company's commercial offices across China. The role demanded an executive capable of balancing operational excellence with financial discipline, strategic vision, and strong cross-cultural leadership.
Search Complexity
The assignment presented several challenges. The client sought a leader with a proven background in industrial manufacturing, strong operational and financial management capabilities, and the interpersonal skills required to lead local teams while working closely with international stakeholders. The company was open to considering both local and expatriate candidates, but each profile came with its own set of challenges. For expatriate profiles, the talent pool in North China was extremely limited. On top of that, stability was a major concern: the previous two General Managers had both stayed only for a short period, which had affected employee confidence and trust. The client therefore needed someone who could quickly build credibility, connect with the team, and communicate effectively in the local language. Industry background was important, but not necessarily a perfect match; what mattered most was finding someone with experience in similar industrial environments, a solid understanding of manufacturing processes, and the ability to step in and lead with confidence. Another challenge was that expatriates already based in North China were not easy to attract, and those willing to relocate to the region were even harder to secure. For Chinese profiles, the bar was different. The client placed strong emphasis on industry and product expertise, along with a track record in international companies and strong English proficiency. Many candidates could meet the technical requirements but it was much harder to find professionals who also had the right international mindset and could operate comfortably with headquarters in Europe. In other words, the search was not just about finding a strong plant leader, it was about finding someone who could bridge cultures, earn trust locally, and work effectively in a global organization. Beyond identifying qualified candidates, the search required assessing long-term leadership potential, organizational fit, and the ability to navigate an international reporting structure.
Consea's Approach
Drawing on our extensive executive search experience across the industrial sector in Asia, Consea designed a targeted search strategy focused on identifying senior leaders with the right balance of operational expertise, strategic mindset, and leadership capabilities. The search initially focused on the North China market before expanding across the broader region to maximize access to qualified talent. Leveraging our proprietary network, direct executive search methodology, and active market mapping, we identified and assessed a select group of executives aligned with the client's business objectives. Throughout the assignment, our consultants partnered closely with both the local leadership team and the European headquarters, managing every stage of the process: from candidate assessment and shortlist presentation to interview coordination, stakeholder alignment, and offer negotiation.
The Outcome
The search process involved multiple interview rounds with both local management and senior executives from the European headquarters. The successful candidate distinguished himself through a compelling combination of executive leadership, deep understanding of the local business environment, and a genuine commitment to the opportunity. Demonstrating motivation throughout the process, the finalist traveled to Europe to meet personally with the Group CEO during the final stage of the selection process. Although the negotiation proved complex, Consea facilitated discussions between both parties, ultimately supporting a successful agreement.
Business Impact Successfully appointed a strategic General Manager for the client's manufacturing operations in North China.
Delivered a highly qualified shortlist despite a limited executive talent pool.
Managed a complex cross-border selection process involving multiple stakeholders across China and Europe.
Facilitated successful executive negotiations, securing a high-impact leader for a business-critical role.
Enabled operational continuity while supporting the client's long-term growth strategy in China.
Why Consea
Leadership transitions within manufacturing organizations require far more than industry expertise. They demand a deep understanding of local talent markets, cross-cultural leadership, organizational dynamics, and the strategic priorities of multinational businesses. By combining local market knowledge with an international perspective, Consea helps organizations identify leaders who not only meet today's operational requirements but also contribute to sustainable business growth and long-term organizational success. Whether you're expanding into new markets, managing a leadership transition, or strengthening your executive team, Consea partners with organizations to identify and attract executives who create lasting business impact. Contact our consultants to discuss how we can support your next executive search.
The 25th Pambianco Fashion Summit titled “The Fashion Industry and the Management of Uncertainty,” was held on Wednesday, November 11th, 2020. The event highlighted the impact the pandemic has had on global markets and the actions taken by companies to address this crisis. Resulting from this year’s turbulent events, the luxury fashion sector was severely damaged by the global closure of shops, as well as by the lack of tourists – something still having an impact in European markets. The key component for facing adversity, common to all the interlocutors present at the summit, ultimately relies on “resilience.” Thanks to the willpower and team spirit, the featured companies present at the event expressed gratitude and satisfaction for the results obtained. A recovery was highlighted in the third quarter, especially in the Asian market driven by China, where domestic consumers returned to travel, giving advantage to the areas where tax-free poles have been created (Hainan) and ultimately enabling those to benefit from the new concessions introduced by the government. From the analysis conducted by PwC on Millennials and Generation Z, it has been discovered that in the new normal, consumers will have greater attention to the price of products and will seek a safe and accessible customer experience. Engagement will be shifted towards digital and companies will have to place more and more attention to issues relating to sustainability. If the number of consumers who moved their shopping channel online during Covid-19 has increased in all markets, and that number will no longer return to pre-pandemic levels, it is also true that the physical brick & mortar store will continue to represent an important space for the consumer; consumers want to “touch and feel” and will continue to seek that. Omnichannel is now essential, and it has to allow a true integration between physical and digital, giving rise to a “phy-gital” shopping experience. Another interesting find, provided by Silvio Campara, CEO of Golden Goose, underlined how the crisis has definitively changed the way of approaching the consumer, who can no longer be defined by the 4 P model (Place / Product / Price / Promotion) but from a new model based on 4 Cs (Consumer / Community / Conversations / Consideration) that all revolve around People. A key role in the world of fashion is certainly played by Italy, where 41% of European fashion production takes place. Furthermore, 60% of the high-end product is produced in Italy (data: National Chamber of Fashion). Italian textiles and clothing allocate about 66% of their production to exports (data: Confindustria Moda). Fashion is, therefore, the second most important industry at a national level and it is extremely important to protect the entire chain that goes from large brands to SMEs. In addition to the issues of sustainability and digitalization – in order to overcome the crisis, it will be crucial also to focus on competencies and on the training of people (both for technical roles and within the retail locations): this strategy will protect the fashion chain and create added value. Even if the numbers are still not trending positive, signs of cautious optimism came from the summit; once the health crisis is resolved, consumers will return to travel and choose European markets for their purchases because they are more advantageous to them. Ultimately, a new approach to the global consumer and an organic integration between online and offline will allow for greater engagement and the possibility of a complete customer experience. Interested in the summit? Find out more here!
Human Resources in China: challenges brought by Covid-19 pandemic
Two and a half years after it started, the Covid-19 pandemic is still greatly impacting businesses in China at all levels. Especially the ‘zero-cases policy’ is creating increasing difficulties to individuals and businesses in the mid-long term. From HR perspective, for companies, especially foreign companies, one of the major concerns today is how to attract and retain international talents, considering the exodus of foreign nationals and the scarcity of new talents coming to China. In some specific industries, international competences are hardly replaceable by local workforce and the increased scarcity of foreign talents is creating many challenges. International businesses that provide internal rotations of international profiles now, find themselves having to look outside their own reality to overcome the difficulty of moving talents in China. The immediate effect is that businesses are willing to offer highly competitive salary to attract and retain international resources and others are turning to local employees to bridge the gap. The peculiarity of China job market challenges European companies in attracting and retaining local employees, as many are the job opportunities rising all at once. In addition, it is not easy to find qualified resources, particularly in terms of “soft skills”, “critical thinking” and “practical knowledge”; an issue present for several years but exacerbated in the last period due to the scarcity of international resources, which led businesses to look at the pool of local candidates. In the long run, this localization strategy of the team might significantly impact the management and communication between HQs and the China business. Both foreign and Chinese are unable to travel to HQ for information exchanges, networking, training, and sharing of expertise. The risks facing are the lack of diversity in the team, and the isolation of China operations. All these elements have led to an increase in the demand for international resources which is unbalanced with respect to the current market offer. Currently, businesses in China are monitoring the situation for their next moves, and we, Consea Group, with our team in Shanghai will keep a close eye on it for you. Authors: Gaia Ceccatelli - Country Manager China Chiara Altomonte - General Manager and Head of the Fashion & Retail division
The Next Competitive Advantage Won’t Be Artificial Intelligence. It Will Be Human Intelligence
For decades, companies and nations built their competitive advantage by accumulating knowledge. The world's leading universities, research centers, access to information and ability to develop specialized talent created barriers that few competitors could overcome. This logic shaped the knowledge economy and defined what organizations looked for in their leaders. For the first time, that paradigm is beginning to change. Artificial intelligence is democratizing access to knowledge at an unprecedented pace. Information, research, analytical models and strategic insights that once required years of experience or large teams of specialists can now be accessed in seconds. This does not diminish the importance of artificial intelligence. On the contrary, it is likely to become the most transformative technology of our generation. Its greatest impact, however, may not be the creation of more knowledge, but the fact that knowledge itself is becoming less of a competitive differentiator. As knowledge becomes increasingly accessible, competitive advantage shifts from knowing more to interpreting better. The ability to ask the right questions, connect seemingly unrelated ideas, understand complex contexts and make sound decisions when there are no obvious answers becomes far more valuable than simply having access to information. In other words, as artificial intelligence expands our capacity to know, human intelligence becomes the critical factor in turning knowledge into judgment. This shift creates a particularly compelling opportunity for Brazil and Latin America. For decades, the region has largely been defined by its challenges: economic volatility, regulatory uncertainty, political change, currency fluctuations and business environments where unpredictability has often been the norm. While these conditions have traditionally been viewed as obstacles to growth, they have also shaped a generation of leaders who have learned to make decisions under uncertainty, adapt strategies with speed and lead organizations in environments where change is constant rather than exceptional. At Consea, we are seeing this reality become increasingly evident in our international assignments. Global organizations are no longer looking only for executives with strong technical credentials. They are looking for leaders capable of exercising sound judgment in ambiguous situations, building trust across cultures, balancing competing priorities and transforming uncertainty into strategic direction. Technical expertise remains essential, but it is no longer enough to explain why certain executives consistently stand out in a global environment. This may help explain why Brazilian and Latin American executives are gaining increasing recognition in leadership roles around the world. The experience of operating in highly complex markets has developed capabilities that are difficult to replicate in more predictable environments. Judgment, adaptability, resilience, systems thinking and the ability to lead people through uncertainty have evolved from desirable leadership qualities into essential competitive advantages. Artificial intelligence will continue to redefine the way organizations operate, but it cannot replace judgment. It cannot build trust, understand the subtle dynamics of organizational culture or assume responsibility for decisions that shape the future of a business. As knowledge becomes more widely available, the leaders who create the greatest value will be those who know how to apply it with discernment, perspective and long-term vision. Perhaps the most profound impact of artificial intelligence will not be technological, but human. By democratizing knowledge, it highlights a simple reality: the true competitive advantage of any organization will continue to depend on the quality of the decisions made by its leaders. In that respect, Brazil and Latin America may have far more to contribute to the future of global leadership than they are often given credit for. Markets develop companies. Complexity develops leaders. Author: Samir Amad, Country Manager Brazil Versão em português
A próxima vantagem competitiva não será a inteligência artificial. Será a inteligência humana.
Durante décadas, empresas e países construíram sua vantagem competitiva a partir da capacidade de acumular conhecimento. As melhores universidades, os maiores centros de pesquisa, o acesso às melhores informações e a formação de especialistas criaram barreiras competitivas que pareciam intransponíveis. Foi essa lógica que definiu a economia do conhecimento e moldou o perfil dos líderes mais valorizados nas últimas décadas. Pela primeira vez, esse paradigma começa a mudar. A inteligência artificial está democratizando o acesso ao conhecimento em uma velocidade sem precedentes. Informações, análises, pesquisas e modelos que antes exigiam anos de experiência ou grandes equipes especializadas hoje podem ser acessados em poucos segundos. Isso não reduz a importância da inteligência artificial. Ao contrário, ela será provavelmente a tecnologia mais transformadora da nossa geração. No entanto, seu efeito mais profundo talvez não seja produzir mais conhecimento, mas reduzir o valor competitivo de simplesmente possuí-lo. Quando o conhecimento se torna amplamente acessível, a vantagem deixa de estar em quem sabe mais e passa a estar em quem interpreta melhor. A capacidade de formular as perguntas certas, conectar informações aparentemente desconexas, compreender contextos complexos e tomar decisões quando não existe uma resposta evidente torna-se muito mais relevante do que o simples acesso à informação. Em outras palavras, à medida que a inteligência artificial amplia nossa capacidade de conhecer, cresce também a importância da inteligência humana para transformar conhecimento em julgamento. Essa mudança cria uma oportunidade particularmente interessante para o Brasil e para a América Latina. Durante muito tempo, nossa região foi percebida principalmente pelos desafios que enfrenta: volatilidade econômica, mudanças regulatórias frequentes, instabilidade política, oscilações cambiais e um ambiente de negócios marcado pela imprevisibilidade. Embora esses fatores tenham sido frequentemente tratados como obstáculos ao desenvolvimento, eles também moldaram uma geração de líderes acostumados a decidir em cenários de elevada complexidade, adaptar estratégias rapidamente e conduzir organizações em ambientes onde a única constante é a mudança. Na Consea, observamos essa realidade de forma cada vez mais clara em nossos projetos internacionais. Empresas globais não procuram apenas executivos com sólida formação técnica. Procuram líderes capazes de exercer discernimento em contextos ambíguos, construir confiança entre diferentes culturas, equilibrar interesses conflitantes e transformar incerteza em direção estratégica. O conhecimento técnico continua sendo indispensável, mas já não basta para explicar por que determinados executivos se destacam em um ambiente global cada vez mais complexo. Talvez essa seja uma das razões pelas quais profissionais brasileiros e latino-americanos vêm ganhando espaço em posições estratégicas ao redor do mundo. A experiência adquirida em mercados desafiadores desenvolveu competências que dificilmente podem ser reproduzidas em ambientes mais previsíveis. Julgamento, capacidade de adaptação, resiliência, visão sistêmica e habilidade para liderar pessoas em momentos de incerteza deixaram de ser características desejáveis para se tornarem competências centrais da liderança contemporânea. A inteligência artificial continuará evoluindo e redefinindo a forma como as organizações operam. No entanto, ela não substitui discernimento, não constrói confiança, não compreende as nuances de uma cultura organizacional e tampouco assume a responsabilidade pelas decisões que definirão o futuro de uma empresa. Quanto mais o conhecimento se torna acessível, maior tende a ser o valor daqueles capazes de utilizá-lo com equilíbrio, senso crítico e visão de longo prazo. Talvez a maior transformação provocada pela inteligência artificial não seja tecnológica, mas humana. Ao democratizar o conhecimento, ela torna evidente que a verdadeira vantagem competitiva das organizações continuará sendo a qualidade das decisões tomadas por seus líderes. E, nesse aspecto, acreditamos que Brasil e América Latina têm muito mais a oferecer ao mundo do que normalmente se reconhece. Mercados desenvolvem empresas. A complexidade desenvolve líderes. Autor: Samir Amad, Country Manager Brazil
Recruiters often ask themselves: “How can I find the best Candidate for my Client?” Of course, everything depends on the industry and the specifics of the role, but more and more often, there is a noticeable trend toward emphasizing the evaluation of soft skills in candidates. Why is this so important, and how can it be assessed during the recruitment process? Companies are increasingly preferring Candidates with well-developed interpersonal skills such as communication, collaboration, creativity, problem-solving, and adaptability. In the face of automation and artificial intelligence, soft skills are becoming essential for career success. These abilities help individuals handle crises better, manage teams effectively, and ultimately contribute to the success of the organization. An interesting study was conducted in Poland during the Pracuj.pl Festival, where experts asked members of Generation Z about the most important skills used at work. As many as 54% of respondents indicated that soft skills (such as empathy, communication, and teamwork) are the most important. In second place (37%) were specialist skills (courses, industry knowledge), followed by foreign language proficiency in third place. This shows that the younger generation values flexibility, growth, and adaptability. Rapidly changing technologies are increasing the importance of soft skills, and employers appreciate people who can think critically, build relationships, and work collaboratively. The younger generation is fully aware that technical skills can quickly become outdated, while interpersonal abilities remain universally relevant. That is why young people are increasingly treating soft skills as a key asset. These skills allow them not only to adapt to different professional roles but also to manage their careers more effectively in the long term. Recruiters are increasingly using various methods to assess candidates’ soft skills in realistic scenarios. This approach helps them better understand how someone performs in real-world job situations. Here are some examples: 1. Case Studies and Practical Tasks These help assess candidates’ reactions to real-life challenges. Goal: To evaluate how the candidate approaches solving actual problems. Assessment: Analytical thinking, creativity, decision-making, task prioritization. Example: Solving a client problem, analyzing sales data, or creating a short action plan. 2. Behavioral Interviews Analyzing work experiences and problem-solving approaches. Goal: To understand how the candidate responded to specific past situations. Assessment: Communication, collaboration, stress resistance, initiative. Sample question: “Tell me about a time when you had to quickly adapt to a change in plans. How did you handle it?” 3. Assessment Centers Simulations of professional scenarios in group settings. Goal: Comprehensive evaluation in a simulated work environment. Assessment: Teamwork, leadership, conflict resolution, flexibility. Tasks: Group discussions, presentations, decision-making games, role-playing. Conclusion As of 2025, recruitment focuses on identifying and developing candidates’ soft skills, which are crucial for success in a dynamic and diverse professional environment. The job market is evolving rapidly, and so are the expectations of both candidates and employers. Therefore, one of the key challenges for companies will be adapting recruitment processes to meet the demands of this new reality. If you want to stay up to date with the latest recruitment trends in the Polish market – and beyond – follow Consea! Our agency operates in Europe, North America, and Asia, which allows us to continuously expand our expertise in headhunting and share this knowledge with both Clients and Candidates. Umiejętności miękkie w rekrutacji
Osoby zajmujące się na co dzień rekrutacją często zadają sobie pytanie: „Jak znaleźć dla Klienta najlepszego Kandydata na dane stanowisko?”. Wszystko zależy oczywiście od branży i specyfiki roli, ale coraz częściej można zauważyć trend, jakim jest nacisk na badanie umiejętności miękkich osoby rekrutowanej. Dlaczego jest to tak ważne i jak można to sprawdzić podczas procesu rekrutacyjnego? Firmy coraz częściej preferują Kandydatów z rozwiniętymi umiejętnościami interpersonalnymi, takimi jak komunikacja, współpraca, kreatywność, rozwiązywanie problemów oraz zdolność adaptacji. W obliczu automatyzacji i sztucznej inteligencji, kompetencje miękkie stają się kluczowe dla sukcesu zawodowego. To one pozwalają lepiej radzić sobie w sytuacjach kryzysowych, efektywnie zarządzać zespołem, a co za tym idzie – wpływać na sukces organizacji. Ciekawe badanie zostało przeprowadzone w Polsce podczas Festiwalu Pracuj.pl, gdzie eksperci zapytali przedstawicieli pokolenia Z o najważniejsze umiejętności wykorzystywane w pracy. Aż 54% ankietowanych odpowiedziało, że to właśnie „umiejętności miękkie” (empatia, komunikatywność, umiejętność pracy w grupie) są najbardziej istotne. Na drugim miejscu (37%) znalazły się umiejętności specjalistyczne (kursy, wiedza branżowa), a trzecie miejsce zajęła znajomość języków obcych. To pokazuje, że młode pokolenie stawia na elastyczność, rozwój i zdolność adaptacji. Szybko zmieniające się technologie sprawiają, że umiejętności miękkie zyskują na znaczeniu, a pracodawcy doceniają osoby, które potrafią myśleć krytycznie, budować relacje i działać w zespole. Młode pokolenie doskonale zdaje sobie sprawę, że kompetencje techniczne mogą szybko się dezaktualizować, a zdolności interpersonalne pozostają uniwersalne. To właśnie dlatego młodzi ludzie coraz częściej traktują umiejętności miękkie jako kluczowy atut. Dzięki nim są w stanie nie tylko odnaleźć się w różnych rolach zawodowych, ale także skuteczniej zarządzać swoją karierą w dłuższej perspektywie. Rekruterzy coraz częściej wykorzystują różne metody, aby ocenić umiejętności miękkie Kandydatów w realistycznych scenariuszach. Takie podejście pozwala lepiej zrozumieć, jak dana osoba radzi sobie w rzeczywistych sytuacjach zawodowych. Oto przykłady: 1. Case studies i zadania praktyczne: Pozwalają sprawdzić reakcje na realne wyzwania. Cel: Sprawdzić, jak Kandydat podchodzi do rozwiązywania rzeczywistych problemów. Ocena: Myślenie analityczne, kreatywność, podejmowanie decyzji, priorytetyzacja zadań. Przykład: Rozwiązanie problemu Klienta, analiza danych sprzedażowych czy stworzenie krótkiego planu działań. 2. Wywiady behawioralne: Analiza doświadczeń zawodowych i podejścia do problemów. Cel: Zrozumieć, jak Kandydat reagował na konkretne sytuacje w przeszłości. Ocena: Komunikacja, współpraca, odporność na stres, inicjatywa. Przykład pytania: "Opowiedz o sytuacji, w której musiałeś szybko dostosować się do zmiany planu. Jak sobie poradziłeś?" 3. Assessment centers: Symulacje sytuacji zawodowych w zespołach. Cel: Kompleksowa ocena w warunkach symulacyjnych. Ocena: Praca zespołowa, przywództwo, rozwiązywanie konfliktów, elastyczność. Zadania: Dyskusje grupowe, prezentacje, gry decyzyjne, odgrywanie ról. Podsumowując, w 2025 roku rekrutacja koncentruje się na identyfikowaniu i rozwijaniu kompetencji miękkich Kandydatów, które są kluczowe dla sukcesu w dynamicznym i zróżnicowanym środowisku zawodowym. Rynek pracy zmienia się dynamicznie, a wraz z nim ewoluują oczekiwania zarówno Kandydatów, jak i pracodawców. Zatem kluczowym wyzwaniem dla firm będzie dopasowanie procesów rekrutacyjnych do nowych realiów. Jeśli chcesz być na bieżąco z aktualnymi trendami rekrutacji na rynku polskim (i nie tylko) – obserwuj Consea! Nasza agencja jest obecna m.in. w Europie, Ameryce Północnej i Azji, a to pozwala nam stale poszerzać naszą wiedzę w zakresie „headhuntingu” i dzielić się tymi kompetencjami zarówno z Klientami, jak i Kandydatami. Iga Paskiewicz - Recruitment Consultant
Consea’s Resume Myths, Tips, and Tricks
Advice from our recruitment team that will help your resume stand out. The first impression does not have to be the one that matters when selecting a Candidate but the resume is the business card through which Candidates make themselves known by the companies. Here are some tips for getting the most out of your resume. MYTH: A graphic / creative CV captures more attention The European format is not always the best choice when writing a resume, you can also use more creative templates but on the basis of your graphic skills. An essential and clear resume is better than one which is incomprehensible and difficult to read. SUGGESTION: If you do not have graphic skills, create a typical resume in MS Word that contains all the essential information and describes your work experience better than a thousand graphics. TIP: There are several websites that offer templates and ideas to create an original but at the same time effective resume. If you do not already know them we suggest you try Canva www.canva.com. MYTH: You have to insert the photo on your resume Certainly, being able to associate a face to a resume is a great help and makes the resume emerge but you need to remember that the photo must be professional and appropriate. SUGGESTION: It is better not to insert personal photographs or taken from group photos. Take time to take a picture which shows your professionalism and represents only you. TIP: Once you have taken the photo, use it both for your resume and LinkedIn profile. It will allow you to give uniformity to the way you present yourself and will make you easily recognizable. MYTH: Provide details about hobbies and personal characteristics. Adding your hobbies and personal characteristics to your resume can be a plus but only if they provide real added value. SUGGESTION: Each information that you decided to write in your resume is evaluated therefore it is better to insert only these elements that could have a value for the position you apply for. TIP: Think about which competence (transversal or specific) can recall the information provided and select only the relevant ones (e.g. competitive activity – determination and achievement of results; reading – curiosity / information and education; cooking – creativity). MYTH: Less is more! A resume does not necessarily have to be one page, especially if you have several years of experience, but at the same time it should not be discursive or include too much details as it risks losing effectiveness. SUGGESTION: An effective resume is between 2 and 3 pages. It reports professional experience in chronological order from the current position to the oldest. It contains relevant information and a brief description of each role, highlighting specific skills and knowledge (There are companies that associate different role content to the same job title. If a short description is therefore associated with the job title it will be easier to identify Candidate’s responsibilities.) It is useful to add some detailed information such as the number of people managed / business size / results achieved. Finally, it is worth specifying the knowledge of a foreign language through the competence levels of the Common European Framework of Reference for Languages (CEFR) and not through terms such as “good”, “fluent”. TIP: The resume is your business card – Imagine that those who receive it do not know you and they want to have an overview of your skills and then explore them in an interview, but if some key information is missing (knowledge of a particular sector, program / channel …) they could exclude you from the selection process. MYTH: Lying in resume makes it more appealing It is well known that lies have short legs so it is better to expose your work path honestly and be able to motivate any discontinuities in your work experience. SUGGESTION: A good recruiter does not judge the book by its cover but, wanting to build a relationship of mutual trust and reliability with the Candidate, will tend not to contact people who have talked about a different work path than the one actually lived or have boasted skills / responsibilities never acquired. MYTH: Give a “personal” touch to the CV / Do not insert personal details It is not necessary to enter detailed information about your personal life (e.g. names of children, spouse…) but do not forget to enter your contact information (phone number and e-mail address – verify if they are correct!) in order to be effectively contacted. It is often useful to put in your date of birth, which does not have to be seen as a discriminating factor but as a data that allows you to see the profile as a whole.
Employer Branding: The Art of Attracting the Best Talent
As we have already seen in the article "Upskilling & Reskilling: The Future of Work, Talent Shortage, and Human Capacity Within Organizations", in Mexico, it is increasingly difficult for companies to attract and retain the right talent. Therefore, you hear a lot about the Employer Branding concept, which consists on communicating the mission, values and culture of an organization to build their reputation and an attractive differentiation for their talent market.
Companies that foster a good reputation and outstanding workplace culture can attract and retain the most valuable talent, ultimately allowing them to be more competitive in the continuously changing world of work. One of the most recognized global authorities in this field is Great Place to Work.
Some of the companies with multinational talent in Mexico earning of the title of "Great Place To Work 2023" have been: Cisco, Accenture, Astra Zeneca, Monex Grupo Financiero, Ericsson México, Novo Nordisk México, Tequila Sauza, and BASF (Puebla site).
It is no coincidence that the most successful companies in the recent decades are the ones delivering the "best practices" in Employer Branding: Google is widely recognized for its business culture and Innovative Human Resources policies; Apple focuses on creativity, innovation, together with the personal and professional development of its employees; Sales Force has created a company culture focused on values, diversity and inclusion.
Employer Branding is also becoming more and more relevant due to the increasing importance given to the wellbeing of employees and the purpose of the company in the labor market.
Those companies not only have a strategy to attract the best talents but they are also committed to creating an authentic, inclusive, positive and meaningful company culture.
Employer Branding is meant to generate a sense of belonging and commitment by transmitting the fundamental purpose of the company and its raison d'être. This helps the talent acquisition and management strategy that share the same values (or behaviors) of the company (business and organization strategy) and also the desire to be part of something that well aligns with their own values, passions, and ambitions. Some important key points to consider are: generating opportunities for employee development and growth within the company’s organization; fostering a positive and equitable work environment that promotes inclusion, diversity, and well-being; and ultimately provide competitive compensation.
As said, today the reputation of a company is more important than ever. In Mexico, 1 in 3 people have turned down a job offer because of a negative review about working at a specific company.
There are in fact some online sources, available to anyone that needs to evaluate a company’s reputation; the most popular ones are: Merco and Glassdoor.
Consea Group, as a local and global firm with 45+ years in the Executive Search industry, is a strategic and reliable partner that can support you in managing your human resources challenges. As it becomes more difficult to find the best talent for companies, in a more globalization-oriented market, so does the need to implement strategies with the support of experts that know how to attract local and international talents in your market of reference. Thanks to our knowledge of different markets and industries, we can provide the best experience and sew a consulting plan tailored to your company to define an effective approach for your Talent Acquisition strategy.
Follow Consea Group on LinkedIn to stay up to date on the latest labor market trends.
Author: Enríque Pedroza – Business Development Manager in Consea Group, Mexico
Read the article in Spanish:
Employer Branding: El arte de atraer el mejor talento
Como ya hemos visto en el artículo anterior, “Upskilling & Reskilling: El futuro del trabajo, la escasez de talento y las capacidades humanas dentro de las organizaciones” en México cada vez es más difícil para las empresas atraer y retener el talento adecuado. Por esta razón, se escucha mucho sobre el concepto Employer Branding, que consiste en comunicar la misión, los valores y la cultura de una organización para construir su reputación y una diferenciación atractiva para su mercado de talento.
Las empresas que fomentan una buena reputación y una cultura laboral excepcional pueden atraer y retener el talento más valioso, lo que en última instancia les permite ser más competitivas en un mundo laboral en constante cambio.
Una de las autoridades mundiales más reconocidas en este campo es Great Place to Work.
Algunas de las empresas con talento multinacional en México ganadoras del título “Great Place To Work 2023” han sido: Cisco, Accenture, Astra Zeneca, Monex Grupo Financiero, Ericsson México, Novo Nordisk México, Tequila Sauza y BASF.
No es casualidad que las empresas más exitosas de las últimas décadas sean las que ofrecen las "mejores prácticas" en Employer Branding: Google es ampliamente reconocida por su cultura empresarial y políticas innovadoras de Recursos Humanos; Apple se centra en la creatividad, la innovación, junto con el desarrollo personal y profesional de sus empleados; Sales Force ha creado una cultura empresarial centrada en los valores, la diversidad y la inclusión.
El Employer Branding también está cobrando cada vez más relevancia debido a la creciente importancia que se le da al bienestar de los empleados y al propósito de la empresa en el mercado laboral.
Estas empresas no sólo tienen una estrategia para atraer a los mejores talentos, sino que también están comprometidas con la creación de una cultura empresarial auténtica, inclusiva, positiva y significativa.
El Employer Branding pretende generar sentimiento de pertenencia y compromiso transmitiendo el propósito fundamental de la empresa y su razón de ser. Esto ayuda a la estrategia de adquisición y gestión de talentos que comparten los mismos valores (o comportamientos) de la empresa (estrategia de negocio y organización) y también el deseo de ser parte de algo que se alinee bien con sus propios valores, pasiones y ambiciones. Algunos puntos clave importantes a considerar son: generar oportunidades de desarrollo y crecimiento de los empleados dentro de la organización de la empresa; fomentar un ambiente de trabajo positivo y equitativo que promueva la inclusión, la diversidad, el bienestar y en última instancia, proporcionar una compensación competitiva.
Como ya hemos dicho, hoy la reputación de una empresa es más importante que nunca. En México 1 de cada 3 personas ha rechazado una oferta laboral debido a una crítica negativa sobre trabajar en una empresa específica.
De hecho existen algunas fuentes en línea disponibles para cualquiera que necesite evaluar la reputación de una empresa, algunas de las más populares son: Merco y Glassdoor.
Consea Group, como firma local y global con más de 45 años en la industria de Executive Search, es un socio estratégico y confiable que puede apoyarlo en la gestión de sus desafíos de recursos humanos. A medida que se hace más difícil encontrar el mejor talento para las empresas, en un mercado más orientado a la globalización, también lo hace la necesidad de implementar estrategias con el apoyo de expertos que sepan atraer talentos locales e internacionales en su mercado de referencia. Gracias a nuestro conocimiento de diferentes mercados e industrias, podemos brindarle la mejor experiencia y diseñar un plan de consultoría adaptado a su empresa para definir un enfoque efectivo para su estrategia de Adquisición de Talento.
Siga a Consea Group para mantenerse actualizado sobre las últimas tendencias del mercado laboral.
Autor: Enríque Pedroza – Business Development Manager in Consea Group, Mexico
Navigating China Retail Landscape and HR Implications
As mentioned in our previous article on China Labor Market Outlook, numbers for China seem to be encouraging and improving for this 2024, further evidenced by last year GDP growth of 5.2%, which accounts for one third of global GDP. While several macroeconomic indicators are pointing in a promising direction, there are also other areas that are still cause for concern, shaping both consumer behavior and enterprise strategies. Indeed, a negative consumer and business “sentiment” still permeate in China, which is influenced by a variety of factors: the collapse in property transactions and a 5% decline in exports, zero growth in fixed asset investment by privately-owned companies, and double-digit youth unemployment. Although lower sentiment levels increased savings rate to 31.7% in 2023, which represents a significant reservoir of potential spending power should consumer confidence recover, consumer sentiment in China reflects a blend of caution and resilience. Based on McKinsey report, in general consumers are spending more conservatively and they are not necessarily opting for cheaper brands. They are seeking more value through different channels or discounts and promotions. This is evidenced by a significant portion of consumers (47%) changing retailers for lower prices rather than opting for cheaper brands (19%). Looking at the tourism industry, while international travel has rebounded significantly, reaching 77% of pre-COVID levels by early 2024, spending patterns indicate a shift towards experiences over mere transactions. However, even though buying abroad is not that attractive compared to the past (price attractiveness), Chinese travelers spend more than pre-covid as shopping is still a substantial part of the travelling experience: Japan: +117% Singapore: +40% Europe: +20% (these data are related to 2023 in comparison with the consumption in 2019) The automotive sector represents another promising area of growth in consumption. While overall auto sales grew by a 17%, during the first two months of the year, electric vehicles outpaced this number with a 37% surge, highlighting changes in consumer preference for greener alternatives. In fact, EVs now represent 35.6 percent of China's total automotive market. Thus, even though there is still a negative sentiment from consumers and enterprises, number shows that in 2024 retail sales grew of +5%, with goods contributing a 4.6% rise. Remarkably, foodservice sales leapt by 12.5 percent, indicating a robust recovery in hospitality sectors. Future Trends: Charting the Course Forward Looking ahead, key trends emerge that will shape consumer behavior and market dynamics. Consumers are increasingly seeking self-insurance, purpose-driven brands, and a sense of belonging. They are becoming savvier about what they buy and have high expectations on and willingness to pay for meaningful ESG attributes, e.g. authenticity and transparency, brand’s social responsibility and reputation. This calls for brands to establish clear identities and foster communities around their products, while maintaining a delicate balance between brand value and trendiness, which is pivotal in navigating the evolving retail landscape. HR Implications: Navigating Change and Uncertainty In the realm of HR, the shifting retail and overall market landscape and consumers spending behaviors necessitate strategic adaptation. Disruptive supply chain issues, currency fluctuations, and a shifting regional landscape necessitates cost-cutting measures, for a more streamlined and efficient operations. Considering this, businesses have adopted a more conservative outlook and measures. Hiring freezes and digital transformation initiatives are on the rise, with 40% and 34% of companies respectively prioritizing these areas. Moreover, restructuring efforts, often involving dual roles managed by single individuals, are becoming commonplace. As China's retail sector charts a course through turbulent waters, adaptation and agility emerge as the cornerstones of success. By embracing change, fostering resilient consumer relationships, and strategically navigating HR implications, retailers can carve a path towards sustainable success in China's evolving retail landscape. Follow us on LinkedIn to stay up to date! Sources: Event: Retail Insights: Navigating Recent Uncertainties Among China Consumers: Brand Building Versus Short Term Actions, Italian Chamber of Commerce 2023 McKinsey China Consumer Report, McKinsey & Company Report: Mainland China and Hong Kong Luxury Market: Unlock infinite growth possibilities and sustainable value of luxurious lifestyle, PWC, April 2024 Article: Consumer market overcomes COVID impact, China Daily, April 2024 https://www.chinadaily.com.cn/a/202404/29/WS662efa39a31082fc043c4923.html Authors Alessandra Yin, Senior Consultant APAC Valentina Meng, Recruitment Consultant & China Social Media Manager
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