© Consea 2022. All right reserved
© Consea 2022. All right reserved
As mentioned in our previous article on China Labor Market Outlook, numbers for China seem to be encouraging and improving for this 2024, further evidenced by last year GDP growth of 5.2%, which accounts for one third of global GDP. While several macroeconomic indicators are pointing in a promising direction, there are also other areas that are still cause for concern, shaping both consumer behavior and enterprise strategies. Indeed, a negative consumer and business “sentiment” still permeate in China, which is influenced by a variety of factors: the collapse in property transactions and a 5% decline in exports, zero growth in fixed asset investment by privately-owned companies, and double-digit youth unemployment. Although lower sentiment levels increased savings rate to 31.7% in 2023, which represents a significant reservoir of potential spending power should consumer confidence recover, consumer sentiment in China reflects a blend of caution and resilience. Based on McKinsey report, in general consumers are spending more conservatively and they are not necessarily opting for cheaper brands. They are seeking more value through different channels or discounts and promotions. This is evidenced by a significant portion of consumers (47%) changing retailers for lower prices rather than opting for cheaper brands (19%). Looking at the tourism industry, while international travel has rebounded significantly, reaching 77% of pre-COVID levels by early 2024, spending patterns indicate a shift towards experiences over mere transactions. However, even though buying abroad is not that attractive compared to the past (price attractiveness), Chinese travelers spend more than pre-covid as shopping is still a substantial part of the travelling experience: Japan: +117% Singapore: +40% Europe: +20% (these data are related to 2023 in comparison with the consumption in 2019) The automotive sector represents another promising area of growth in consumption. While overall auto sales grew by a 17%, during the first two months of the year, electric vehicles outpaced this number with a 37% surge, highlighting changes in consumer preference for greener alternatives. In fact, EVs now represent 35.6 percent of China's total automotive market. Thus, even though there is still a negative sentiment from consumers and enterprises, number shows that in 2024 retail sales grew of +5%, with goods contributing a 4.6% rise. Remarkably, foodservice sales leapt by 12.5 percent, indicating a robust recovery in hospitality sectors. Future Trends: Charting the Course Forward Looking ahead, key trends emerge that will shape consumer behavior and market dynamics. Consumers are increasingly seeking self-insurance, purpose-driven brands, and a sense of belonging. They are becoming savvier about what they buy and have high expectations on and willingness to pay for meaningful ESG attributes, e.g. authenticity and transparency, brand’s social responsibility and reputation. This calls for brands to establish clear identities and foster communities around their products, while maintaining a delicate balance between brand value and trendiness, which is pivotal in navigating the evolving retail landscape. HR Implications: Navigating Change and Uncertainty In the realm of HR, the shifting retail and overall market landscape and consumers spending behaviors necessitate strategic adaptation. Disruptive supply chain issues, currency fluctuations, and a shifting regional landscape necessitates cost-cutting measures, for a more streamlined and efficient operations. Considering this, businesses have adopted a more conservative outlook and measures. Hiring freezes and digital transformation initiatives are on the rise, with 40% and 34% of companies respectively prioritizing these areas. Moreover, restructuring efforts, often involving dual roles managed by single individuals, are becoming commonplace. As China's retail sector charts a course through turbulent waters, adaptation and agility emerge as the cornerstones of success. By embracing change, fostering resilient consumer relationships, and strategically navigating HR implications, retailers can carve a path towards sustainable success in China's evolving retail landscape. Follow us on LinkedIn to stay up to date! Sources: Event: Retail Insights: Navigating Recent Uncertainties Among China Consumers: Brand Building Versus Short Term Actions, Italian Chamber of Commerce 2023 McKinsey China Consumer Report, McKinsey & Company Report: Mainland China and Hong Kong Luxury Market: Unlock infinite growth possibilities and sustainable value of luxurious lifestyle, PWC, April 2024 Article: Consumer market overcomes COVID impact, China Daily, April 2024 https://www.chinadaily.com.cn/a/202404/29/WS662efa39a31082fc043c4923.html Authors Alessandra Yin, Senior Consultant APAC Valentina Meng, Recruitment Consultant & China Social Media Manager
Press release Consea America and Cometa Coaching Announce Strategic Partnership to Revolutionize Human Resources Solutions in North America. Chicago, March 19th, 2024 In response to the market's ever-evolving demands, Consea America and Cometa Coaching (“Cometa”) are proud to announce their strategic partnership to reshape Human Capital strategies in the US market for Italian and European companies. This partnership combines Consea America's extensive global experience in talent acquisition and recruitment with Cometa’s prowess in designing and implementing coaching, training and change management programs for individuals and teams. It promises a unique and tailor-made approach to talent management at every lifecycle stage, from recruitment, to development and retention. "At Consea America, we understand the critical importance of talents in driving organizational success," said Antonella Cerabona, CEO of Consea America. "By joining forces with Cometa Coaching, we are excited to offer our clients a holistic solution that combines recruitment expertise with cutting-edge coaching, communication, and training programs. This offering seamlessly integrates with our established Human Capital Consulting division in Italy, uniting our efforts to expand into the North American market." Founded on the principles of partnership, integrity, and uniqueness, the value proposition of Consea America and Cometa's collaboration is clear: Partnership: We believe in partnering with our clients in their talent management projects, offering more than just advisory services. By sharing competencies, resources, and expertise, we work towards a common goal of success. Integrity: Our commitment to operating from a position of integrity means we listen to our clients, understand their needs, and provide transparent and honest support throughout our engagement. Uniqueness: We recognize the unique dynamics of each work environment and collaborate with our clients to design and implement talent solutions tailored to their specific needs, considering the cultural differences and main challenges Italian and European companies have when operating in the US Market. With Consea's 50 years of experience in executive search and Cometa's founder Mariateresa Romeo's two decades of expertise in executive coaching and organizational behavior, clients can trust the depth of knowledge and the breadth of experience this partnership brings. "Cometa Coaching is dedicated to supporting driven professionals and dynamic organizations in their transformational journeys, unlocking individuals and teams' full potential, and creating nurturing work environments. With Consea America, we share the same belief that people and their contributions are at the heart of any organization," said Mariateresa Romeo, founder of Cometa Coaching. “Through this partnership, we are excited to expand our reach and offer comprehensive solutions that drive lasting organizational impact." For more information about Consea America and Cometa's strategic partnership and the services they offer, visit www.consea-group.com. About Consea: Consea America is part of Consea Group, a global executive search firm with offices in the US and around the world. With 50 years of experience, Consea has supported thousands of small, medium, and large-sized companies in attracting and retaining top managerial talent through a team of experts and consultants. About Cometa Coaching: Cometa Coaching, founded by Mariateresa Romeo, an experienced executive coach and organizational behavior professional, is a Leadership Consulting Company. It supports leaders and their teams in navigating professional challenges, improving performance, and creating a work environment that vibrates with sharing, understanding, and collaboration. For media inquiries, please contact: Antonella Cerabona, CEO of Consea America - a.cerabona@consea-group.com Mariateresa Romeo, Founder of Cometa Coaching - mt@cometacoaching.com
Emotional Intelligence is the common thread in every project promoted by Consea Human Capital Consulting: we firmly believe in the effectiveness of this skill, which is now internationally recognized, both in the field of psychology and in business organization. The term emotional intelligence was first used in the 1980s by psychologist Howard Gardner, who introduced the concepts of inter-personal intelligence (which allows one to understand others' intentions and emotions) and intra-personal intelligence (i.e., the ability to understand one's own emotions and motivations). However, the concept of emotional intelligence was popularized and made famous by U.S. psychologist, author and science journalist Daniel Goleman, with the book "Emotional Intelligence: What It Is and Why It Can Make Us Happy": in this essay, the author explains how a good IQ is not enough to achieve success at work and well-being in life, as a mix of self-control, perseverance, empathy and attention to others contribute to the basis of our choices. The power of emotional intelligence Emotional intelligence is thus the ability to recognize and understand one's own and others' emotions, but also the ability to use this awareness to better manage one's own behaviours. Why can this change our lives and, to quote Goleman's words, make us happy? The answer is simple: emotions often get the better of us, sabotaging our chances of success at work and in life. With emotional intelligence, however, it is possible to prevent this from happening by learning to make decisions guided by common sense and self-awareness, rather than impulsivity and fear. By recognizing and training one's emotional intelligence, one first achieves greater mental serenity and thus greater well-being. Emotional intelligence between reason and emotionality Underlying emotional intelligence, we can find neuroscientific explanations. In fact, we must consider that everything we perceive through our senses travels inside our body by means of electrical signals, which pass from cell to cell until they reach our brain and, specifically, the limbic system, where emotions are born, to arrive, only later, to the frontal lobe, the seat of logical and rational thought. Analyzing this process, we easily conclude: even before we can rationally evaluate reality, we perceive it emotionally and react to external stimuli, first with our emotional center and then with our logical center. That is why sometimes, in moments of anger, it is difficult to control one's emotions, risking saying things that one does not really mean. In fact, in such cases, reason is hindered by emotions, which do not allow us to evaluate the information and thus choose the most appropriate reaction. We can therefore say, in a grand summary, that emotional intelligence is the skill that enables us to narrow the gap between emotionality and reason. Follow us to find out what emotional intelligence skills are and how they can impact the workplace.
Geopolitical challenges, tightening of China-US relationship, and China’s Zero Covid Policy have disrupted the current economic environment, reshaping supply chain and driving changes on businesses. Indeed, many companies are rebuilding their organization structure on operational level – hybrid work model - and on structural level – mergers & acquisitions, split-off or closure of business. Changes in the business model have an impact on the overall operations of the company and on its employees, redesigning workflow, potentially affecting employees’ roles, scope of responsibilities, location, and in worst-case scenario, laying off people. In a scenario where disruptions and changes are the agenda, Human Resources are central and critical in designing internal organization restructures, developing, and implementing action plan, and ultimately but most importantly in supporting employees in adapting to changes. How to support employees in adapting to changes? We, Consea Group, have highlight 5 key elements for you. (add hyperlink of Consea homepage) Understand the change First and foremost, understanding changes is fundamental. Why are we changing, what needs to be done, how do we move from point A to point B, are key questions you need to have answers to. Without knowing the whys, it is difficult to believe and drive the changes. Effective communication Once identified the whys, action plan and how, take time to communicate and explain it to your employees. Consistency and clear communication are essential. Do not limit to simply informing them, rather make sure they understand the reasons behind and be present for their doubts and concerns. Remember the intangible Organization changes have impact on the personal level too! Remember the emotional and intangible elements. Have the leadership to speak first. Ask them to share with the team how they interpret the changes, what are their thoughts. Create connection and a support system where employees feel safe to share their own experiences, by letting leaders showing up first. Un-learn and Re-learn Often, changes are seen as threaten to an already established and functioning system. It is human to show resistance and refusal to changes as it is mining what is familiar to step into the unknown. Thus, it is important first to un-learn behaviors, patterns, and systems in order to re-learn during time of changes and building resilience. Involve, collaborate, co-create in times of changes To facilitate the transition, involving, collaborating, and co-creating with employees during and after the changes give employees ownership in the change, consequently becoming more likely to support said change. Moreover, it helps to find synergies and eliminate/limit complexities. Changes can be intimidating, but with the right combination of knowledge, communication, leadership and environment, HR and companies can support their employees and ensure a smoother transition during changes. Authors: Valentina Meng – Recruitment Consultant & China Social Media Manager Chiara Altomonte – General Manager and Head of the Fashion & Retail division
As mentioned in our previous article on China Labor Market Outlook, numbers for China seem to be encouraging and improving for this 2024, further evidenced by last year GDP growth of 5.2%, which accounts for one third of global GDP. While several macroeconomic indicators are pointing in a promising direction, there are also other areas that are still cause for concern, shaping both consumer behavior and enterprise strategies. Indeed, a negative consumer and business “sentiment” still permeate in China, which is influenced by a variety of factors: the collapse in property transactions and a 5% decline in exports, zero growth in fixed asset investment by privately-owned companies, and double-digit youth unemployment. Although lower sentiment levels increased savings rate to 31.7% in 2023, which represents a significant reservoir of potential spending power should consumer confidence recover, consumer sentiment in China reflects a blend of caution and resilience. Based on McKinsey report, in general consumers are spending more conservatively and they are not necessarily opting for cheaper brands. They are seeking more value through different channels or discounts and promotions. This is evidenced by a significant portion of consumers (47%) changing retailers for lower prices rather than opting for cheaper brands (19%). Looking at the tourism industry, while international travel has rebounded significantly, reaching 77% of pre-COVID levels by early 2024, spending patterns indicate a shift towards experiences over mere transactions. However, even though buying abroad is not that attractive compared to the past (price attractiveness), Chinese travelers spend more than pre-covid as shopping is still a substantial part of the travelling experience: Japan: +117% Singapore: +40% Europe: +20% (these data are related to 2023 in comparison with the consumption in 2019) The automotive sector represents another promising area of growth in consumption. While overall auto sales grew by a 17%, during the first two months of the year, electric vehicles outpaced this number with a 37% surge, highlighting changes in consumer preference for greener alternatives. In fact, EVs now represent 35.6 percent of China's total automotive market. Thus, even though there is still a negative sentiment from consumers and enterprises, number shows that in 2024 retail sales grew of +5%, with goods contributing a 4.6% rise. Remarkably, foodservice sales leapt by 12.5 percent, indicating a robust recovery in hospitality sectors. Future Trends: Charting the Course Forward Looking ahead, key trends emerge that will shape consumer behavior and market dynamics. Consumers are increasingly seeking self-insurance, purpose-driven brands, and a sense of belonging. They are becoming savvier about what they buy and have high expectations on and willingness to pay for meaningful ESG attributes, e.g. authenticity and transparency, brand’s social responsibility and reputation. This calls for brands to establish clear identities and foster communities around their products, while maintaining a delicate balance between brand value and trendiness, which is pivotal in navigating the evolving retail landscape. HR Implications: Navigating Change and Uncertainty In the realm of HR, the shifting retail and overall market landscape and consumers spending behaviors necessitate strategic adaptation. Disruptive supply chain issues, currency fluctuations, and a shifting regional landscape necessitates cost-cutting measures, for a more streamlined and efficient operations. Considering this, businesses have adopted a more conservative outlook and measures. Hiring freezes and digital transformation initiatives are on the rise, with 40% and 34% of companies respectively prioritizing these areas. Moreover, restructuring efforts, often involving dual roles managed by single individuals, are becoming commonplace. As China's retail sector charts a course through turbulent waters, adaptation and agility emerge as the cornerstones of success. By embracing change, fostering resilient consumer relationships, and strategically navigating HR implications, retailers can carve a path towards sustainable success in China's evolving retail landscape. Follow us on LinkedIn to stay up to date! Sources: Event: Retail Insights: Navigating Recent Uncertainties Among China Consumers: Brand Building Versus Short Term Actions, Italian Chamber of Commerce 2023 McKinsey China Consumer Report, McKinsey & Company Report: Mainland China and Hong Kong Luxury Market: Unlock infinite growth possibilities and sustainable value of luxurious lifestyle, PWC, April 2024 Article: Consumer market overcomes COVID impact, China Daily, April 2024 https://www.chinadaily.com.cn/a/202404/29/WS662efa39a31082fc043c4923.html Authors Alessandra Yin, Senior Consultant APAC Valentina Meng, Recruitment Consultant & China Social Media Manager
Read allIn the intricate dance of global commerce, the proximity of nations often plays a crucial role. Nowhere is this more evident than in the evolving relationship between the United States and Mexico. The rise of nearshoring—the practice of relocating production processes to nearby countries—has sparked a new chapter in their economic interdependence. Nearshoring has emerged as a strategic response to the limitations an d uncertainties associated with traditional offshoring practices. As US companies seek to optimize their supply chains and reduce dependency on distant manufacturing hubs, Mexico has emerged as an attractive alternative. The geographical proximity, coupled with favorable trade agreements such as the USMCA, has positioned Mexico as a prime destination for nearshoring initiatives. The convergence of Asian investment in Mexico under the USMCA framework holds promise for all stakeholders involved. Despite the difficult relations with the US in the most recent year(s), thanks to the Nearshoring, Asian firms gain access to a vast consumer market, reduced trade barriers, and a competitive edge in global supply chains. Meanwhile, Mexico stands to benefit from increased foreign direct investment, technology transfer, and job creation, bolstering its position as a manufacturing powerhouse in the Americas. The impact of nearshoring on the US-Mexico relationship transcends bilateral trade figures. It catalyzes economic growth on both sides of the border, stimulating job creation, infrastructure development, and innovation. By leveraging Mexico's skilled workforce and strategic location, US companies gain a competitive edge in the global marketplace while contributing to the socio-economic advancement of their southern neighbor. As Mexico gears up to welcome a wave of new businesses and witness the expansion of existing enterprises in 2024, the outlook for job opportunities has never been brighter. With projections estimating the creation of up to 400,000 jobs in the formal sector within the first three months of the year, the Mexican workforce stands poised to embark on a journey of growth and prosperity. By embracing innovation, seizing opportunities, and leveraging their talents, individuals can play a pivotal role in driving economic growth, fostering innovation, and shaping the future of Mexico's vibrant labor market. In today's hyper-competitive business landscape, talent has emerged as the ultimate differentiator and driver of organizational success. By partnering with Consea Group, companies gain access to a strategically committed to helping them attract, retain, and develop top talent that propels their business forward. Whether it's navigating the challenges of globalization, addressing industry-specific talent gaps, or adapting to evolving market trends, Consea Group empowers clients to stay agile, innovative, and ahead of the competition. With established offices in Mexico (since 2015) and in the US (since 2017) Consea Group brings a wealth of knowledge and expertise to the table. Leveraging their deep understanding of different markets and industries, their team of seasoned professionals is adept at identifying and attracting top-tier talent, both locally and internationally. Whether it's executive leadership roles, specialized technical positions, or niche skill sets, Consea Group has the insight and resources to deliver customized solutions tailored to each client's unique requirements. Follow Consea Group to stay updated on the latest labor market trends and check out our latest open positions! Authors: Antonella Cerabona, CEO North America & LATAM Enríque Pedroza, Business Development Manager MX Read the article in Spanish: Nearshoring: un punto de inflexión para el comercio mundial En la intrincada danza del comercio global, la proximidad de las naciones suele desempeñar un papel crucial. En ninguna parte esto es más evidente que en la evolución de la relación entre Estados Unidos y México. El auge del Nearshoring (la práctica de reubicar los procesos de producción en países cercanos) ha desencadenado un nuevo capítulo en su interdependencia económica. El Nearshoring ha surgido como una respuesta estratégica a las limitaciones e incertidumbres asociadas con las prácticas tradicionales de deslocalización. Mientras las empresas estadounidenses buscan optimizar sus cadenas de suministro y reducir la dependencia de centros de fabricación distantes, México ha surgido como una alternativa atractiva. La proximidad geográfica, sumada a acuerdos comerciales favorables como el T-MEC, ha posicionado a México como un destino principal para iniciativas de nearshoring. La convergencia de la inversión asiática en México bajo el marco del T-MEC es prometedora para todos los actores involucrados. A pesar de las difíciles relaciones con Estados Unidos en los últimos años, gracias al Nearshoring las empresas asiáticas obtienen acceso a un vasto mercado de consumo, barreras comerciales reducidas y una ventaja competitiva en las cadenas de suministro globales. Mientras tanto, México se beneficiará del aumento de la inversión extranjera directa, la transferencia de tecnología y la creación de empleo, lo que reforzará su posición como potencia manufacturera en las Américas. El impacto del Nearshoring en la relación entre Estados Unidos y México trasciende las cifras del comercio bilateral. Cataliza el crecimiento económico en ambos lados de la frontera, estimulando la creación de empleo, el desarrollo de infraestructura y la innovación. Al aprovechar la fuerza laboral calificada y la ubicación estratégica de México, las empresas estadounidenses obtienen una ventaja competitiva en el mercado global y al mismo tiempo contribuyen al avance socioeconómico de su vecino del sur. Mientras México se prepara para recibir una ola de nuevas empresas y ser testigo de la expansión de las empresas existentes en 2024, las perspectivas de oportunidades laborales nunca han sido más brillantes. Con proyecciones que estiman la creación de hasta 400.000 empleos en el sector formal dentro de los primeros tres meses del año, la fuerza laboral mexicana está preparada para embarcarse en un viaje de crecimiento y prosperidad. Al adoptar la innovación, aprovechar las oportunidades y aprovechar sus talentos, las personas pueden desempeñar un papel fundamental a la hora de impulsar el crecimiento económico, fomentar la innovación y dar forma al futuro del vibrante mercado laboral de México. En el panorama empresarial hipercompetitivo actual, el talento se ha convertido en el principal diferenciador e impulsor del éxito organizacional. Al asociarse con Consea Group, las empresas obtienen acceso a una compañia estratégicamente comprometida para ayudarlas a atraer, retener y desarrollar los mejores talentos que impulsen su negocio. Ya sea enfrentando los desafíos de la globalización, abordando las brechas de talento específicas de la industria o adaptándose a las tendencias cambiantes del mercado, Consea Group permite a sus clientes mantenerse ágiles, innovadores y por delante de la competencia. Con oficinas establecidas en México (desde 2015) y en EE. UU. (desde 2017), Consea Group aporta una gran cantidad de conocimientos y experiencia. Aprovechando nuestro profundo conocimiento de diferentes mercados e industrias, nuestro equipo de profesionales experimentados son expertos en identificar y atraer talento de primer nivel, tanto a nivel local como internacional. Ya sean roles de liderazgo ejecutivo, puestos técnicos especializados o conjuntos de habilidades específicas, Consea Group tiene el conocimiento y los recursos para ofrecer soluciones personalizadas adaptadas a los requisitos únicos de cada cliente. ¡Siga a Consea Group para mantenerse actualizado sobre las últimas tendencias del mercado laboral y consulte nuestros últimos puestos vacantes! Autores: Antonella Cerabona, CEO North America & LATAM Enríque Pedroza, Business Development Manager MX
Read allManaging the impostor phenomenon during a job interview can be a daunting task, but with some guidance from a recruiter, candidates can navigate this challenge more effectively. First and foremost, it's essential for candidates to acknowledge that they are not alone in experiencing these feelings of self-doubt. Impostor syndrome is more common than one might think, even among highly successful individuals. Understanding that these feelings are normal can help alleviate some of the anxiety associated with them. Secondly, candidates should focus on their achievements and qualifications. Before the interview, it's crucial to review their resume and remind themselves of their accomplishments. By emphasizing their strengths and past successes, candidates can boost their confidence and counteract feelings of inadequacy. Additionally, they should prepare specific examples of how their skills and experiences align with the job requirements. Being well-prepared with concrete evidence can help candidates feel more self-assured during the interview. Furthermore, it's essential for candidates to practice positive self-talk. They should challenge negative thoughts and replace them with affirmations of their capabilities. Recruiters recommend practicing mindfulness techniques to stay present during the interview and avoid getting caught up in self-doubt. Breathing exercises and visualization can be particularly helpful in staying calm and focused. Lastly, seeking support from a mentor or coach can be invaluable. A trusted advisor can provide valuable feedback, help candidates recognize their worth, and offer guidance on how to handle the impostor phenomenon. Overall, by acknowledging their feelings, focusing on their achievements, practicing positive self-talk, and seeking support, candidates can effectively manage the impostor phenomenon during a job interview, increasing their chances of presenting themselves confidently and securing the desired position. Example how Consea has helped candidates navigate Imposter Syndrome During a recent interview for a senior HR management position, the candidate, let's call her Melissa, exhibited classic signs of Imposter Syndrome. Melissa had an impressive resume with years of experience in her field, yet as soon as the interview started, she seemed uneasy. As I delved into her accomplishments and expertise, she downplayed her achievements, attributing them to luck or teamwork rather than acknowledging her own skills. It was clear that she struggled with recognizing her worth and was haunted by the fear of not being as capable as her credentials suggested. In an attempt to address this, I shifted the conversation to focus on specific projects she had led. I asked for details about challenges faced, strategies employed, and outcomes achieved. As she passionately described her experiences, it became evident that her contributions were significant and impactful. This scenerio highlighted the importance of not just evaluating a candidate's qualifications on paper but also understanding their self-perception and mindset. Here at Consea, I, as a headhunter, benefited from delving deeper into the psychological aspects of the candidate to uncover hidden potential and help them overcome Imposter Syndrome during the interview process. Author: Julia Galloway, Human Resources Business Partner
Read allIn today's rapidly evolving job market, companies are increasingly turning their attention towards attracting and retaining Gen Z candidates. Born into a world of constant connectivity and technological innovation, Gen Z brings a unique set of skills, preferences, and expectations to the table. Understanding what makes this generation tick and embedding it in the employer brand and value proposition is critical for companies looking to thrive in tomorrow's competitive landscape. Tech-Savvy from Birth Gen Z is the first generation to grow up entirely in the digital age. Since day one, technology has been an integral part of their lives, from smartphones to social media. As a result, Gen Z is inherently tech-savvy, effortlessly navigating digital tools and platforms for communication, learning, and productivity. For companies looking to appeal to Gen Z candidates, a solid digital presence and innovative use of technology in the workplace are non-negotiables. The attitude towards new technologies is the field where the clash between generations occurs most often. Except for start-ups and cutting-edge digital companies, most organizations across industries need to create work environments where the older generations, typically in senior and leadership positions, can sustain and adequately address the Gen Zers' optimism and attitude towards using technologies if they want to engage and retain those talents. Shared Values and Meaningful Work Gen Zers are more diverse in race, ethnicity, and sexual orientation than any other generation. They prioritize researching inclusive work environments and are sensitive and committed to global topics such as social justice and climate change. As consumers and employees, Gen Zers choose brands that align with their values. They want to work for companies with a clear social commitment and mission that goes beyond profit. They select a job not only because it meets their financial needs but also because it makes them feel proud and fulfills their purpose. Creating a corporate culture that reflects the company's mission and values is essential to engaging Gen Z employees. They demand accountability and integrity and tend to abandon workplaces where the declared commitment to inclusion or sustainability, for example, is not encountered in the daily practices and expected behaviors. Embracing Entrepreneurialism Unlike previous generations, Gen Z has a strong entrepreneurial spirit. Fueled by a desire for independence, creativity, and impact, many Gen Zers are eschewing traditional career paths to forge their way. Instead of climbing the corporate ladder, they are pursuing passion projects and side hustles, leveraging their skills and interests to create meaningful work on their terms. Companies that offer autonomy, creativity, and impact opportunities are more likely to attract and retain Gen Z talent. To this extent, innovation labs, internal contests to promote problem resolutions, and employee-led initiatives are excellent examples of allowing Gen Z workers to fulfill their aspirations and needs and simultaneously impact the company's success. In addition, new generations seek out organizations that allow employees to have side jobs to pursue their passions, explore their entrepreneurship ideas, and manage them through clear "moonlighting policies" and open communication. Flexible Work Arrangements The need for independence of the newest generations of employees also arises in their approach to the work arrangement. Work-life balance is a top priority for Gen Z. They value flexibility and autonomy in their work schedules, preferring hybrid or remote work arrangements that allow them to effectively balance their professional and personal lives. For Gen Z, productivity goals take precedence overclocking in hours at the office. Companies that embrace flexible work policies and prioritize outcomes over input are better positioned to attract and retain top Gen Z talent. Gen Z workers don't love routines. They appreciate the autonomy of managing their schedule and the opportunity to work from anywhere and in any time zone. They don't appreciate mandatory days in the office and similar prescriptions, as they consider the virtual work environment as effective as the in-person one. However, contrary to what the older generations sometimes believe, Gen Z values face-to-face conversations and the connection created by working in the same room with others as long as they understand the benefit and don't perceive it as an attachment to old working patterns. Investing in Continuous Learning In a world where industries constantly evolve and new technologies emerge rapidly, continuous learning is essential for staying competitive. Gen Z recognizes the importance of upskilling and adapting to industry trends and technologies. Companies that invest in employee development and offer opportunities for growth and advancement are more likely to retain Gen Z talent in the long run. They are also more keen to reskill and have the chance to redesign their career path to follow their curiosity and interests. The idea of doing the same type of job or growing in a single direction through their career is not appealing to them; as mentioned before, Gen Z workers seek opportunities to prove themselves and are more open to questioning their choices if they are not in line with their values and needs, than the previous generations. Whether through training programs, mentorship opportunities, or access to educational resources, companies prioritizing learning and development and offering multiple chances for career paths will stand out in the eyes of Gen Z candidates. Conclusion As Gen Z enters the workforce more significantly, companies must adapt their recruitment and retention strategies to meet this generation's unique needs and preferences. To this extent, they must enhance the company's reputation and image as an employer (i.e., employer brand) and communicate internally and externally the benefits, opportunities, and rewards that the company offers and what it expects to have in return from its employees (i.e., employer value proposition) in a way that includes the aspects mentioned above. This approach is fundamental for a talent strategy that attracts and retains top Gen Z resources, ensuring the company's success in tomorrow's competitive job market. By partnering with Consea and Cometa Coaching, your organization can receive comprehensive executive coaching, training programs, and advisory services that will equip you to successfully navigate the challenges of managing and engaging a Gen Z workforce. Authors Antonella Cerabona, CEO of Consea America Mariateresa Romeo, Founder of Cometa Coaching
Read allMore than a year after China’s reopening and its return to normal life, the exodus of foreign talent seems to have been partially stopped, even if many expats had already left the country between 2020 and 2022. In 2020, there were approximately 845,000 foreigners in Mainland China[1], including Chinese citizens holding foreign passports, while in 2023 the recorded number was 711,000.[2] At first glance, this number seems very encouraging, however, what might have changed is its composition. Based on reports from the different European chambers of commerce in China, the number of citizens coming from these countries has drastically reduced. As a matter of fact, according to the report issued by the European Union Chamber of Commerce, 25% of German citizens have left the country permanently, and similar numbers have also been recorded for French and Italian citizens (-20% each).[3] This drop appears to be much more drastic than the -15% recorded in 2023. If we take a closer look, this trend had already started prior the pandemic. Between 2010 and 2020, the number of American (-23%), French (-39%) and German (-22%) citizens on Chinese territory declined sharply, and so did the number of citizens from other countries such as Japan (-44%), South Korea (-51%), Singapore (-32%) and Australia (-4%). On the other hand, inflows from countries such as Myanmar (+783%), Vietnam (+119%), Laos (+590%), Cambodia (+1159%) and North Korea (+88 %) have increased exponentially, as well as for other African and South American countries.[4] The risk, therefore, for the country is to have lost a significant number of high-skilled labor from more developed countries, and to have partially compensated for this loss with the entry of low-skilled labors from emerging countries. This theory also seems to be supported by the distribution of foreign citizens on the territory; cities such as Beijing and Shanghai recorded a sharp decline in the number of immigrants in the period between 2010-2020 (-41.5% and -21.4% respectively), while Yunnan province recorded a 700% increase.[5] In conclusion, although precise data regarding the three-year period of 2020-2022 is still lacking, it is easy to assume that the trend that was already in place in the previous decade has been accelerated by the pandemic and the related restrictions put in place. Moreover, the disruption brought by the pandemic also had, among other effects, a strategic change towards the Chinese market; indeed, many foreign players have decided to adopt a “China for China” approach. China, therefore, is no longer a potential hub for managing the Asia/APAC region, but rather a market with highly localized organizational structures and a scope of responsibility limited only to China Mainland or Greater China borders. This has clearly triggered a greater focus on recruiting local talent, minimizing the number of expats in the country. We, as Consea, have seen first-hand a reduction in the number of executive searches (hyperlink https://consea-group.com/head-hunting/ ) of expatriates in the area. This new structure has led many companies to move their regional HQ, or to relocate some of the foreign decision makers to Singapore or other areas in South East Asia or Far East, depending on the industry and the business model implemented. Furthermore, many companies are evaluating other destinations in Asia for their new FDI (Foreign Direct Investment), such as Singapore (hyperlink https://consea-group.com/2023/06/14/nuova-aperto-a-singapore/ ), but also Vietnam, Thailand, Malaysia and India, particularly for the manufacturing sectors. This consideration is the result of several factors, including: the high labor cost: disposable income per capita in 2023 amounted to 39,218 yuan, up 3% on an annual basis in nominal terms[6]; the aging of the workforce: the age of the Chinese workforce increased from 37.1 in 2017 to 38.3 in 2022[7]; other macro-economic factors such as declining population, risk of deflation or stagnation, domestic consumption and exports still low, downturn of real estate market; and the willingness to diversify the supply chain. FDI in the ASEAN region grew between 2020 and 2022 up to $227Bn, although 2023 saw a decline of -16%, but despite this, the number of greenfield project announcements in the region still increased by 37%. Also, India had a similar path in terms of incoming FDI and "greenfield projects".[8] For this reason, we are seeing a growing demand for foreign talent coming from these areas. Nevertheless, numbers for China seem to be encouraging and improving for 2024. According to official data, unemployment in urban areas fell by 0.4 percentage points in 2023 to 5.2%[9], so did youth unemployment which fell to 14.9% in December 2023, after the peak of 21.3% reached in July of the same year[10]. GDP ‘s growth has returned to levels around +5%[11], and the government is planning various measures and incentives aimed at helping the economy. Among these, of particular importance for companies and foreign citizens, there are certainly the tax exemption on benefits for foreign staff, promulgated until 31 December 2027, and the "visa-free" entry guaranteed to citizens from the main Europeans countries, as well as from Malaysia and Singapore. Although not sufficient to reverse a trend that has been undergoing for several years now, they are certainly important signs of going in the right direction. Author: Matteo Scipioni Bertoli, Head of Business Development & Delivery APAC [1] China embraces increasing foreign residents, China Daily, 2021 https://global.chinadaily.com.cn/a/202105/12/WS609b14c5a31024ad0babd49f.html [2] Foreigners living in China in 2023 return to 85% of 2019 levels; simplified border measures to facilitate more foreign visitors: NIA, Global Times, 2024 https://www.globaltimes.cn/page/202401/1305619.shtml [3] European Chamber of Commerce, European Business in China Shanghai Position Paper 2023/2024. [4] Number of foreigners in China, results of 7th national census, Expat Focus, 2022 https://mp.weixin.qq.com/s/nfm1Vzfdu0LC8mXgBggxbQ [5] Goodbye China: What Do Fewer Foreigners Mean for Multinationals and the Chinese Economy?, Intereconomics, volume 57, 2022, number 5 https://www.intereconomics.eu/contents/year/2022/number/5/article/goodbye-china-what-do-fewer-foreigners-mean-for-multinationals-and-the-chinese-economy.html#footnote-008 [6] China's per capita disposable income grows 6.3 pct in 2023, Xinhua, The State Council The People’s Republic of China January 17, 2024 https://english.www.gov.cn/archive/statistics/202401/17/content_WS65a73d26c6d0868f4e8e32e0.html [7] China’s Changing Labor Market – Trends and Future Outlook, China Briefing, 2023 https://www.china-briefing.com/news/chinas-labor-force-data-trends-and-future-outlook/ [8] Global FDI in 2023 was weak, with lower flows to developing countries, United Nations UNCTAD, Issue 46, 2024 https://unctad.org/system/files/official-document/diaeiainf2024d1_en.pdf [9] China Unemployment Rate, Trading Economics https://tradingeconomics.com/china/unemployment-rate [10]China Youth Unemployment Rate, Trading Economics https://tradingeconomics.com/china/youth-unemployment-rate [11] National Economy Witnessed Momentum of Recovery with Solid Progress in High-quality Development in 2023 https://www.stats.gov.cn/english/PressRelease/202401/t20240117_1946605.html
Read allPress release Consea America and Cometa Coaching Announce Strategic Partnership to Revolutionize Human Resources Solutions in North America. Chicago, March 19th, 2024 In response to the market's ever-evolving demands, Consea America and Cometa Coaching (“Cometa”) are proud to announce their strategic partnership to reshape Human Capital strategies in the US market for Italian and European companies. This partnership combines Consea America's extensive global experience in talent acquisition and recruitment with Cometa’s prowess in designing and implementing coaching, training and change management programs for individuals and teams. It promises a unique and tailor-made approach to talent management at every lifecycle stage, from recruitment, to development and retention. "At Consea America, we understand the critical importance of talents in driving organizational success," said Antonella Cerabona, CEO of Consea America. "By joining forces with Cometa Coaching, we are excited to offer our clients a holistic solution that combines recruitment expertise with cutting-edge coaching, communication, and training programs. This offering seamlessly integrates with our established Human Capital Consulting division in Italy, uniting our efforts to expand into the North American market." Founded on the principles of partnership, integrity, and uniqueness, the value proposition of Consea America and Cometa's collaboration is clear: Partnership: We believe in partnering with our clients in their talent management projects, offering more than just advisory services. By sharing competencies, resources, and expertise, we work towards a common goal of success. Integrity: Our commitment to operating from a position of integrity means we listen to our clients, understand their needs, and provide transparent and honest support throughout our engagement. Uniqueness: We recognize the unique dynamics of each work environment and collaborate with our clients to design and implement talent solutions tailored to their specific needs, considering the cultural differences and main challenges Italian and European companies have when operating in the US Market. With Consea's 50 years of experience in executive search and Cometa's founder Mariateresa Romeo's two decades of expertise in executive coaching and organizational behavior, clients can trust the depth of knowledge and the breadth of experience this partnership brings. "Cometa Coaching is dedicated to supporting driven professionals and dynamic organizations in their transformational journeys, unlocking individuals and teams' full potential, and creating nurturing work environments. With Consea America, we share the same belief that people and their contributions are at the heart of any organization," said Mariateresa Romeo, founder of Cometa Coaching. “Through this partnership, we are excited to expand our reach and offer comprehensive solutions that drive lasting organizational impact." For more information about Consea America and Cometa's strategic partnership and the services they offer, visit www.consea-group.com. About Consea: Consea America is part of Consea Group, a global executive search firm with offices in the US and around the world. With 50 years of experience, Consea has supported thousands of small, medium, and large-sized companies in attracting and retaining top managerial talent through a team of experts and consultants. About Cometa Coaching: Cometa Coaching, founded by Mariateresa Romeo, an experienced executive coach and organizational behavior professional, is a Leadership Consulting Company. It supports leaders and their teams in navigating professional challenges, improving performance, and creating a work environment that vibrates with sharing, understanding, and collaboration. For media inquiries, please contact: Antonella Cerabona, CEO of Consea America - a.cerabona@consea-group.com Mariateresa Romeo, Founder of Cometa Coaching - mt@cometacoaching.com
Read allAs we have already seen in the article "Upskilling & Reskilling: The Future of Work, Talent Shortage, and Human Capacity Within Organizations", in Mexico, it is increasingly difficult for companies to attract and retain the right talent. Therefore, you hear a lot about the Employer Branding concept, which consists on communicating the mission, values and culture of an organization to build their reputation and an attractive differentiation for their talent market. Companies that foster a good reputation and outstanding workplace culture can attract and retain the most valuable talent, ultimately allowing them to be more competitive in the continuously changing world of work. One of the most recognized global authorities in this field is Great Place to Work. Some of the companies with multinational talent in Mexico earning of the title of "Great Place To Work 2023" have been: Cisco, Accenture, Astra Zeneca, Monex Grupo Financiero, Ericsson México, Novo Nordisk México, Tequila Sauza, and BASF (Puebla site). It is no coincidence that the most successful companies in the recent decades are the ones delivering the "best practices" in Employer Branding: Google is widely recognized for its business culture and Innovative Human Resources policies; Apple focuses on creativity, innovation, together with the personal and professional development of its employees; Sales Force has created a company culture focused on values, diversity and inclusion. Employer Branding is also becoming more and more relevant due to the increasing importance given to the wellbeing of employees and the purpose of the company in the labor market. Those companies not only have a strategy to attract the best talents but they are also committed to creating an authentic, inclusive, positive and meaningful company culture. Employer Branding is meant to generate a sense of belonging and commitment by transmitting the fundamental purpose of the company and its raison d'être. This helps the talent acquisition and management strategy that share the same values (or behaviors) of the company (business and organization strategy) and also the desire to be part of something that well aligns with their own values, passions, and ambitions. Some important key points to consider are: generating opportunities for employee development and growth within the company’s organization; fostering a positive and equitable work environment that promotes inclusion, diversity, and well-being; and ultimately provide competitive compensation. As said, today the reputation of a company is more important than ever. In Mexico, 1 in 3 people have turned down a job offer because of a negative review about working at a specific company. There are in fact some online sources, available to anyone that needs to evaluate a company’s reputation; the most popular ones are: Merco and Glassdoor. Consea Group, as a local and global firm with 45+ years in the Executive Search industry, is a strategic and reliable partner that can support you in managing your human resources challenges. As it becomes more difficult to find the best talent for companies, in a more globalization-oriented market, so does the need to implement strategies with the support of experts that know how to attract local and international talents in your market of reference. Thanks to our knowledge of different markets and industries, we can provide the best experience and sew a consulting plan tailored to your company to define an effective approach for your Talent Acquisition strategy. Follow Consea Group on LinkedIn to stay up to date on the latest labor market trends. Author: Enríque Pedroza – Business Development Manager in Consea Group, Mexico Read the article in Spanish: Employer Branding: El arte de atraer el mejor talento Como ya hemos visto en el artículo anterior, “Upskilling & Reskilling: El futuro del trabajo, la escasez de talento y las capacidades humanas dentro de las organizaciones” en México cada vez es más difícil para las empresas atraer y retener el talento adecuado. Por esta razón, se escucha mucho sobre el concepto Employer Branding, que consiste en comunicar la misión, los valores y la cultura de una organización para construir su reputación y una diferenciación atractiva para su mercado de talento. Las empresas que fomentan una buena reputación y una cultura laboral excepcional pueden atraer y retener el talento más valioso, lo que en última instancia les permite ser más competitivas en un mundo laboral en constante cambio. Una de las autoridades mundiales más reconocidas en este campo es Great Place to Work. Algunas de las empresas con talento multinacional en México ganadoras del título “Great Place To Work 2023” han sido: Cisco, Accenture, Astra Zeneca, Monex Grupo Financiero, Ericsson México, Novo Nordisk México, Tequila Sauza y BASF. No es casualidad que las empresas más exitosas de las últimas décadas sean las que ofrecen las "mejores prácticas" en Employer Branding: Google es ampliamente reconocida por su cultura empresarial y políticas innovadoras de Recursos Humanos; Apple se centra en la creatividad, la innovación, junto con el desarrollo personal y profesional de sus empleados; Sales Force ha creado una cultura empresarial centrada en los valores, la diversidad y la inclusión. El Employer Branding también está cobrando cada vez más relevancia debido a la creciente importancia que se le da al bienestar de los empleados y al propósito de la empresa en el mercado laboral. Estas empresas no sólo tienen una estrategia para atraer a los mejores talentos, sino que también están comprometidas con la creación de una cultura empresarial auténtica, inclusiva, positiva y significativa. El Employer Branding pretende generar sentimiento de pertenencia y compromiso transmitiendo el propósito fundamental de la empresa y su razón de ser. Esto ayuda a la estrategia de adquisición y gestión de talentos que comparten los mismos valores (o comportamientos) de la empresa (estrategia de negocio y organización) y también el deseo de ser parte de algo que se alinee bien con sus propios valores, pasiones y ambiciones. Algunos puntos clave importantes a considerar son: generar oportunidades de desarrollo y crecimiento de los empleados dentro de la organización de la empresa; fomentar un ambiente de trabajo positivo y equitativo que promueva la inclusión, la diversidad, el bienestar y en última instancia, proporcionar una compensación competitiva. Como ya hemos dicho, hoy la reputación de una empresa es más importante que nunca. En México 1 de cada 3 personas ha rechazado una oferta laboral debido a una crítica negativa sobre trabajar en una empresa específica. De hecho existen algunas fuentes en línea disponibles para cualquiera que necesite evaluar la reputación de una empresa, algunas de las más populares son: Merco y Glassdoor. Consea Group, como firma local y global con más de 45 años en la industria de Executive Search, es un socio estratégico y confiable que puede apoyarlo en la gestión de sus desafíos de recursos humanos. A medida que se hace más difícil encontrar el mejor talento para las empresas, en un mercado más orientado a la globalización, también lo hace la necesidad de implementar estrategias con el apoyo de expertos que sepan atraer talentos locales e internacionales en su mercado de referencia. Gracias a nuestro conocimiento de diferentes mercados e industrias, podemos brindarle la mejor experiencia y diseñar un plan de consultoría adaptado a su empresa para definir un enfoque efectivo para su estrategia de Adquisición de Talento. Siga a Consea Group para mantenerse actualizado sobre las últimas tendencias del mercado laboral. Autor: Enríque Pedroza – Business Development Manager in Consea Group, Mexico
Read allThe landscape of women in top positions in Italy is undergoing a significant transformation, as highlighted in the recent Women in Business 2023 report by Bernoni Grant Thornton. The data emphasizes a notable increase in female presence in leadership positions compared to the previous year. According to the report, female CEOs in Italy in 2023 have risen to 24%, compared to 20% in 2022, marking a significant step towards greater female representation at the top levels of companies. Similarly, the 34% of women in senior management roles, compared to 30% in 2022, positions Italy in line with the European average. These numbers indicate tangible progress but also underscore the need for continuous efforts to ensure a more equitable presence of women in key positions. A commendable point is the significant decrease in Italian companies without female representation in senior management, dropping to 7% from the previous year's 12%. This virtuous result places Italy at the forefront of the Eurozone for female presence in decision-making roles, highlighting a positive change in the country's corporate dynamics. In this context of improvement, paths aimed at developing female leadership take on an even more crucial role. As opportunities for women in top positions grow, it is essential to equip future leaders with key skills through targeted programs. The Women’s Leadership Development Program, promoted by Consea4Women, aims to achieve this goal as a first step. Characterized by the integration of training and microlearning, individual coaching, and corporate reverse mentoring, the program offers a comprehensive approach, promoting not only advanced business skills but also a deeper awareness of the emotional factors influencing personal and organizational success. Development of Female Leadership: Voices from the Consea4Women Experience In addition to statistical data highlighting progress in female leadership, it is essential to give voice to the protagonists themselves. Testimonials from those who have participated in the Women’s Leadership Development Program offered by Consea4Women provide valuable insight into the relevance and effectiveness of such initiatives. Alexandra, Senior Manager in the Aftermarket sector of the aerospace industry, expressing her satisfaction, states, "I feel really pleased with this program. All my initial expectations have been met: increased self-awareness; exploration of new points of reflection and inspiration; learning; failure management." Her words highlight how the program has exceeded expectations, offering an environment rich in opportunities to grow and learn, along with providing practical tools to manage new challenges. Elena, an engineer and program manager in a major automotive component group, asserts, "Certainly, I have gained greater awareness of my skills and abilities and have had the opportunity to engage with realities beyond my own." She thus emphasizes the importance of dialogue and diversity of perspectives within the program, contributing to broadening awareness of one's skills and competencies. These are just a few concrete testimonials confirming that the development of female leadership is not merely a set of theoretical lessons but an engaging and transformative experience. The integration of speeches, diverse tasks, individual coaching sessions, and the promotion of an environment open to dialogue and reflection appear to be key elements that have left a positive impact on the participants. These voices confirm that investing in women leaders not only contributes to individual success but enriches the entire corporate and social landscape. Visit the Women’s Leadership Development Program page Author: Sara Ruffinatti – Senior Consultant Consea Human Capital Consulting
Read allInclusive leadership represents the core of a work environment that embraces and celebrates diversity as a driving force for collective success. Defined as the ability to manage and guide a group of people while respecting their diversities empathetically and without prejudice, Inclusive Leadership goes beyond mere team management, recognizing the intrinsic value of each individual and their uniqueness, encouraging active participation, and fostering a sense of belonging and community. Here are some points for reflection gathered by Consea Human Capital Consulting, through dialogues with numerous CEOs and human resources managers. What are the distinctive traits of an inclusive leader? An inclusive leader must employ skills such as empathy, effective communication, listening, flexibility, openness to change, awareness of diversities, and responsibility. These traits and skills are fundamental in creating a work environment where every person feels valued and respected as an integral part of collective success. An inclusive leader embodies these traits and skills, acting as a guiding beacon for the team and transforming differences into a springboard for innovation and creativity, crucial for the long-term success of an organization. What impact can this leadership model have on the organization's business areas? The beneficial effect of inclusive leadership is not limited to the organizational climate alone. It also extends to key business areas such as research and development, marketing, and external communication. The inclusive approach allows for gaining a competitive advantage, enabling companies to better understand the needs of an increasingly diverse and global market. The diversity within the organization reflects positively in the ability to adapt quickly to changing customer needs and to create innovative and meaningful solutions. Is the presence of inclusive leaders sufficient to truly make an entire company inclusive? The answer to this question is no: to foster a truly inclusive corporate culture, the presence of inclusive leaders alone is not enough. It is also necessary to invest in training and the development of key skills at all levels of the organization. Promoting open communication and dialogue, awareness of implicit biases, and constructive conflict management are just some of the fundamental elements in building and maintaining an inclusive and stimulating work environment. In conclusion, Inclusive Leadership represents an essential pillar for guiding future business strategies. Through the promotion of diversity and inclusion, ambitious goals such as improving productivity, retaining talents, promoting innovation, and building a strong reputation can be achieved. Investing in the training and development of inclusive skills is a fundamental step towards creating a fair, inclusive, and prosperous work environment for all. Authors Gabriella Carello – General Manager Consea Human Capital Consulting Sara Ruffinatti – Senior Consultant Consea Human Capital Consulting
Read allA good atmosphere in the workplace, satisfying salary and interesting challenges undoubtedly affect the attractiveness of our professional life. But is it only professional? Work is an inseparable part of our life and has a huge impact on it. Our frequent profession defines us as a person. When asked "who are you?" we usually immediately mention our job title. Duties, relationships with employees, successes, but also failures penetrate into our private lives. It's hard to completely cut yourself off from what's going on in the workplace. That is why it is so important that what we do professionally gives us a sense of fulfillment and provides financial security. How to achieve "wellbeing" in the workplace? "Wellbeing" is defined as a sense of satisfaction and fulfillment of an employee. It is related to providing them with opportunities for development and safe working conditions. Additional benefits are an added value, but they will not replace the appropriate organizational culture of the company. How to provide employees with comfort of work? First of all, monitor their satisfaction and create an environment in which every employee will feel free to say what bothers them. Surveys or individual conversations of employees with the HR Manager can help with this. The next step is to implement appropriate action: these can be platforms providing consultations with a psychologist, organizing fitness classes (e.g. yoga) – activities, which can help the employee take their thoughts off the multitude of duties. Every company and its needs are different. Especially after the pandemic, which made the hybrid model a permanent feature of many organizations. It is important to match the right tool and use it to create a workplace that will make the employee satisfied. Generation Y and Z – can they enjoy their work? Rocketjobs.pl conducted research in Poland to check the importance of work in the respondent's life and whether it is also their passion. 52% of people declared that working is an important part of their lives, while 30% say that there are other more important things they focus on. The results are the same when it comes to perception of the profession as a passion – 52% treat their work in this way, and 30% of respondents do not include their job as a hobby. 6 out of 10 people say they are happy at work. While 1 out of 5 people feel – quite the opposite. The survey has also shown which aspects of working life are important for Generation Y and Z. The most important factors turned out to be: salary, flexible working time, development prospects, the possibility of remote work, work dynamics, prestige of work, and good relations with co-workers. It turns out that 51% of respondents from generation Z and 3 out of 5 respondents from generation Y are very satisfied with their level of salary. The younger the respondents, the more they valued flexible working hours and development prospects. Work dynamics, prestige of the profession and relationships with colleagues are equally important for the respondents – regardless of their age. The employees were also asked about the reason for choosing a job and the most important thing for them is still the salary. Nowadays, this should not surprise us at all: inflation makes people want to feel financially secured. Additional benefits take a back seat – employees definitely prefer a larger payment than a gym membership. However, this does not mean, that other things – such as a good atmosphere and appropriate organizational culture – should be neglected. If they are at a low level, the employee without remorse will go to the competition. What is "gainful employment"? "Gainful employment" is a situation in which the employee is materially self-sufficient thanks to their earnings. They are able to cover all needs (paying for housing, food, healthcare, but also education, culture, etc.), and thus derive full satisfaction from life. In order for an employee to strive for such a state, they should have access to: Courses and education – having skills that are in demand in the labor market will allow one to develop professionally and, as a result, receive a promotion. Professional experience – this includes apprenticeships, internships, volunteering, i.e. everything that will allow someone to learn new things. Network of contacts – being active in social media and participating in fairs, conferences, interesting events. CV – an up-to-date document that presents our current skills. Before the recruitment interview, it is also good to get to know employer's profile. Job search "out of the box" – it is nice sometimes to get out of the comfort zone and in addition to the standard application on the Internet, make direct contact with recruiters using LinkedIn. Summary One’s profession does not have to be life’s greatest passion, but it is important to approach one’s duties with a motivation. This is important, not only from the point of view of the employee themself, but also for the employer. A company that provides its people with appropriate development conditions and attractive salary has a better chance of keeping a good employee for a long time. However, research has shown that not everyone feels happy in the workplace – this is important information for many organizations in the labor market. Employers can reliably check whether their employees feel good and implement the necessary solutions. It turns out that it is the youngest, (generation Z), that forces employers to make the most changes. Representatives of this generation are confident and openly signal what they disagree. They suggest to employers what they would like to improve or achieve. If they don't get it, they change jobs without any regrets. Gen Z doesn't want to waste time on something that doesn't bring them satisfaction. They also emphasize the so-called „work-life balance” – a sense of peace and disconnection from professional matters after working hours is extremely important to Generation Z. Every person strives to achieve happiness - for everyone it has a different meaning but work is an inseparable element of everyone’s lifes and it is important to take care of fulfillment there also. Follow Consea Group on LinkedIn to stay updated on the latest news about well-being in the workplace. Authors: Iga Paszkiewicz - Recruitment Consultant Consea Executive Search, Poland Read the article in Polish: Jak praca wpływa na nasze poczucie szczęścia? Dobra atmosfera w miejscu pracy, satysfakcjonujące wynagrodzenie oraz ciekawe wyzwania niewątpliwie wpływają na atrakcyjność naszego życia zawodowego. Ale czy tylko zawodowego? Praca jest nieodłączną częścią naszego życia i ma na nie ogromny wpływ. Często wykonywany przez nas zawód definiuje nas jako osobę. Na pytanie „kim jesteś?” zazwyczaj od razu wspominamy o naszej profesji. Dopiero potem pojawiają się kolejne elementy i cechy, które nas opisują. Obowiązki, relacje z pracownikami, sukcesy, ale i porażki przenikają do naszego prywatnego życia. Ciężko jest całkowicie odciąć się od tego, co dzieje się w miejscu pracy. Dlatego tak ważne jest, by to, co robimy sprawiało nam przyjemność, poczucie spełnienia oraz zapewniało bezpieczeństwo finansowe. Jak osiągnąć „wellbeing” w miejscu pracy? „Wellbeing” definiujemy jako poczucie zadowolenia i spełnienia pracownika. Jest ono związane z zapewnieniem mu możliwości rozwoju oraz bezpiecznych warunków pracy. Dodatkowe benefity czy tzw. „owocowe czwartki” to wartość dodana, ale nie zastąpią pracownikowi odpowiedniej kultury organizacyjnej firmy. Jak zapewnić pracownikom komfort pracy? Przede wszystkim monitorować jego zadowolenie oraz kreować środowisko, w którym każdy zatrudniony będzie czuł się swobodnie, by powiedzieć, co mu nie odpowiada. Mogą w tym pomóc ankiety, badania lub indywidualne rozmowy pracowników z HR Managerem. Następnym krokiem jest wdrożenie odpowiedniego działania: mogą to być platformy zapewniające konsultacje z psychologiem, zorganizowanie krótkich zajęć (np. joga), które pomogą pracownikowi oderwać swoje myśli od natłoku obowiązków. Każda firma i jej potrzeby są inne. Zwłaszcza po pandemii, która sprawiła, że model hybrydowy zagościł na stałe w wielu organizacjach. Ważne, by dopasować odpowiednie narzędzie i za jego pomocą kreować miejsce pracy, które sprawi, że pracownik będzie czuł się w nim spełniony. Pokolenie Y i Z – czy potrafią cieszyć się z pracy? Rocketjobs.pl przeprowadziło badania, które miały na celu sprawdzić, jak ważna jest praca w życiu respondenta i czy jest ona również jego pasją. 52% osób zadeklarowało, że praca stanowi istotną część ich życia, 30% twierdzi, że są inne ważniejsze rzeczy, na których się skupiają. Podobnie było w kwestii postrzegania zawodu jako pasji – 52% właśnie w taki sposób traktuje swoją pracę, a 30% ankietowanych nie zalicza swojej profesji do hobby. 6 z 10 osób twierdzi, że jest w pracy szczęśliwa. 1 z 5 osób – wręcz odwrotnie. W badaniach zbadano również, jakie aspekty związane z życiem zawodowym są ważne dla przedstawicieli generacji Y i Z. Najważniejsze okazały się: poziom wynagrodzenia, elastyczny czas pracy, perspektywy rozwoju, możliwość pracy zdalnej, odpowiadająca dynamika pracy, prestiż wykonywanej pracy, dobre relacje ze współpracownikami. Okazuje się, że 51% ankietowych z pokolenia Z oraz 3 z 5 badanych z pokolenia Y jest bardzo zadowolonych z poziomu wynagrodzenia. Im młodsi są ankietowani, tym bardziej cenią sobie elastyczny czas pracy oraz perspektywy rozwoju. Dynamika pracy, prestiż wykonywanego zawodu oraz relacje ze współpracownikami są ważne w podobnym stopniu dla badanych osób – niezależnie od ich wieku. Badanych pytano również o powód wyboru pracy i najważniejsza dla nich jest nadal wysokość wynagrodzenia. W obecnych czasach absolutnie nie powinno nas to dziwić. Inflacja powoduje, że każdy z nas chciałby czuć się zabezpieczony finansowo. Dodatkowe benefity schodzą wtedy na drugi plan – pracownicy zdecydowanie bardziej wolą większą wypłatę niż karnet sportowy. Nie oznacza to jednak, że inne kwestie – takie, jak dobra atmosfera oraz odpowiednia kultura organizacyjna powinny być zaniedbane. Jeśli są one na niskim poziomie, pracownik bez wyrzutów sumienia przejdzie do konkurencji. Czym jest „gainfull employment”? „Gainfull employment” to sytuacja, w której pracownik dzięki swoim zarobkom jest samowystarczalny materialnie. Jest on w stanie pokryć wszystkie potrzeby (opłacenie mieszkania, żywności, opieki zdrowotnej, ale i edukacji, kultury), a co za tym idzie czerpać pełną satysfakcję z życia. Aby pracownik dążył do takiego stanu, powinien mieć dostęp do: Kursów i edukacji – posiadanie umiejętności, które są pożądane na rynku pracy pozwolą na rozwój zawodowy, a w rezultacie otrzymanie awansu. Doświadczenie zawodowe – zaliczamy do tego praktyki, staż, wolontariat, czyli wszystko, co pozwoli nam na naukę nowych rzeczy. Sieć kontaktów – bycie aktywnym w social mediach oraz uczestniczenie w targach, konferencjach, ciekawych eventach. Odpowiednie CV – aktualny dokument, który przedstawia nasze dotychczasowe umiejętności. Przed rozmową rekrutacyjną warto również zapoznać się z profilem pracodawcy. Poszukiwanie pracy „out of the box” – warto czasami wyjść ze strefy komfortu i oprócz standardowego aplikowania w Internecie, można zadbać o bezpośredni kontakt z rekruterami za pomocą LinkedIn. Wnioski Nasz zawód nie musi być naszą największą pasją, ale ważne, by z chęcią i dużą dawką motywacji podchodzić do swoich obowiązków. Jest to ważne nie tylko z punktu widzenia samego pracownika, ale też pracodawcy. Firma, która zapewnia swoim ludziom odpowiednie warunki rozwoju, atrakcyjne wynagrodzenie oraz poczucie sprawczości na danym stanowisku, ma większą szansę na zatrzymanie u siebie dobrego pracownika. Badania pokazały jednak, że nie wszyscy odczuwają szczęście w miejscu zatrudnienia. To ważna informacja dla wielu organizacji na rynku pracy. Mogą one w rzetelny sposób sprawdzić czy ich pracownicy czują się dobrze i wdrożyć niezbędne rozwiązania, gdyby badania okazały się być mało optymistyczne. Okazuje się, że to najmłodsi, czyli generacja Z wymusza na pracodawcach najwięcej zmian. Przedstawiciele tej generacji są pewni siebie i otwarcie sygnalizują to, z czym się nie zgadzają. Sugerują pracodawcom to, co chcieliby usprawnić lub uzyskać. Jeśli tego nie otrzymują, bez mrugnięcia okiem zmieniają pracę. Nie chcą tracić czasu na coś, co nie przynosi im satysfakcji. Podkreślają również tzw. work-life balance – poczucie spokoju i odcięcia się od spraw zawodowych po godzinach pracy jest dla nich niezwykle ważne. Podsumowując, każdy człowiek dąży do osiągnięcia szczęścia. Dla każdego z nas ma ono inną definicję, ale praca to nieodłączny element naszego życia i warto, by zadbać o nasze spełnienie również tam.
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